Job Duties:

• Manages BoC Pay App day-to-day activities associated with the overall success and growth
• Develops and manages the external and internal marketing plans that support BoC Pay user and business growth and including user engagement optimization
• Collaborates with internal teams by assisting with and providing strategy, direction and input towards the development of campaigns materials that support business growth
• Plan & implement media engagement initiatives
• Identifies, secures and/or negotiates marketing opportunities that increases and maintains the share of voice of BoC Pay
• Cultivates, manages and contributes to the success of internal cross-functional teams and relationships within User/Merchant Growth, IT, Finance, Customer Segment, Legal, senior leadership and others
• Proactively problem solves and enhances the user experience

Knowledge & Experience:

• 5+ years in marketing, media marketing, public relations & communications, project management and growth marketing
• Experience in modeling and analyzing various KPIs
• Excellent project management skills
• Ability to proactively identify opportunities, take initiative and multi-task in a fast paced environment
• Ability to establish and build business relationships