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Digital Data Analyst

Apply now Job no: 501839
Work type: Permanent Full-Time
Location: Sydney - George Street, Ann Street, Melbourne, Brisbane

Our Company

Tabcorp is a world-class diversified gambling entertainment group and a top 50 ASX company. 

We operate the iconic brands Tatts, TAB, NSW Lotteries, Golden Casket, SA Lotteries, Keno, Sky Racing and Sky Sports Radio. We also deliver leading gaming services and products through MAX.

Our 5,000-plus strong team is as diverse as Australia itself. Our people drive familiar brands which ignite passion and excitement in millions of Australians.

This leadership is reflected in who we are. If, like us, you’re truly customer-led and you want to use your talent to create awesome moments, we’d love to hear from you. 

Role Summary

The Performance Marketing team buy performance based media, powered by precise audience segmentation. We constantly adapt to growing marketing technology landscape (Martec Ecosystem) and build creative in context in which our customers are consuming.

The Digital Data Analyst supports the Digital Analytics & Audience Manager with day to day analytic requests, audience segmentation and platform maintenances for our Lotteries & Keno Business.

This role will play a key role in:

-             Pre/Post campaign analysis

-             Digital audience segmentation

-             Support technical implementation of Adobe Ecosystem using Tag Management tool (Adobe DTM, Launch, Google Tag Manager)

Key Accountabilities:

  • Advertising campaign reporting
  • Digital Audience segmentation
  • Support end-to-end technical implementation of Adobe Ecosystem (E.g. Adobe Analytics, Adobe Audience Manager etc.)
  • Create Dashboards for business stakeholders (e.g. Tableau, Power BI, Domo etc)

Our Ideal Person

Our ideal person will have 3+ years experience in a similar role and will be degree qualified in Marketing or IT.  We are looking for someone with previous experiences in Web Analytics (e.g. Adobe Analytics, Google Analytics) and for someone ideally to have hands-on experiences writing JavaScript. You will have a strong attention to detail and have excellent written and communication skills.

Please note this role is based in our brand new Brisbane Corporate office - 180 Ann Street! We are open to supporting relocation to Brisbane if the successful applicant lives in another state.

When you join our team you’ll be able to take advantage of a range of benefits including flexible working arrangements, leadership and development programs and community programs.

Tabcorp is committed to creating an inclusive workplace where all our people feel valued for their unique qualities and have a sense of belonging. If you need assistance or adjustments to fully participate in the application process, please contact


Advertised: E. Australia Standard Time
Applications close: E. Australia Standard Time

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