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Communications Specialist

Apply now Job no: 514144
Work type: Staff
Location: San Luis Obispo
Categories: Unit 9 - CSUEU - Technical Support Services, Probationary, Full Time, Marketing/Communications
Position Description

Job Summary

Reporting directly to the CENG marketing and communications director, the Communication Specialist will provide leadership and expertise in developing and executing strategies and initiatives for college-wide communications to deliver timely information, provide service and build relationships with key audiences. Under the general direction of the marketing and communications director, the communications specialist will develop, implement and maintain a strategic communications and marketing plan for the College of Engineering (CENG) which includes (but is not limited to):

  • A brand-aligned messaging platform across nine departments and oversight of the college’s communications and information flow, including a) the development and creation of content, b) the production of printed and electronic materials which cultivate interest, involvement and support of the college’s current and prospective constituents through the website, social media, collateral, events and direct mail;
  • Promotion of the college’s vision, programs and fundraising priorities and objectives to reach the college’s audiences of students, alumni, industry partners, donors, parents, relevant media, employers, faculty/staff, volunteers and friends.
  • Communications coordination for the college’s departments and collaboration with colleagues and units throughout the university to advance the college’s brand, values and reputation.

This position will also report into Cal Poly’s central University Communications and Marketing (UCM) division, working in partnership with the UCM team to ensure strategic communications and marketing plans are aligned with the university’s goals.

Department Summary

The College of Engineering fosters an environment based on love, empathy and respect where all are supported, energized and empowered. We are proud of our diverse student projects, efforts and clubs. From our Multicultural Engineering Department to our Engineering IDEAS grants, we are ready to support your beliefs, endeavors and backgrounds.  

Key Qualifications

  • Demonstrated expertise in the development of strategic communications and messaging.
  • Demonstrated ability to research and identify communication needs and target audiences.
  • Strong writing and speaking skills, with a demonstrated ability to effectively communicate information in a clear and understandable manner to multiple audiences using multiple modalities.
  • Strong story development and journalistic writing skills, as well as advanced editorial skills. Knowledge of interview techniques and the ability to define and deliver messages; ability to interview, research and write compelling stories for web and print publication.
  • Thorough knowledge of web communication techniques, vehicles and formats and ability to effectively use web technology, including social media, to achieve communication goals.

Education and Experience

  • Equivalent to graduation from a four-year college or university and three years of progressively responsible experience in marketing and public relations, or a related field. A graduate degree in a related field may be substituted for one year of the required experience.  Additional qualifying experience may be substituted for the required education on a year-for-year basis.

Salary and Benefits

Anticipated Hiring Range: $54,000 - $66,000 per year

Classification Range: $42,180 - $76,296 per year

Cal Poly offers a best-in-class benefits program, including health, dental and vision insurance, retirement participation in the Public Employees' Retirement System, and educational benefits for eligible employees. See our benefits website for additional information. 

Cal Poly

Cal Poly is a nationally-ranked public university located in San Luis Obispo, California, and known for its Learn by Doing philosophy. Each year more than 20,000 top-tier students come to San Luis Obispo to put knowledge into action, taking their learning outside the classroom as they prepare for careers in engineering, agriculture, science, business, humanities and the built environment. Cal Poly’s hands-on philosophy, small class sizes and close student-faculty mentorships result in graduates ready from day one to impact their communities, California and the world. For more information, visit calpoly.edu.

Diversity Statement

At Cal Poly, we believe that cultivating an environment that embraces and promotes diversity is fundamental to the success of our students, our employees and our community. Bringing people together from different backgrounds, experiences and value systems fosters the innovative and creative thinking that exemplifies Cal Poly's values of free inquiry, cultural and intellectual diversity, mutual respect, civic engagement, and social and environmental responsibility.

Cal Poly's commitment to diversity informs our efforts in recruitment, hiring and retention. Cal Poly is an equal opportunity employer. 

Supplemental Information

CSU requires faculty, staff, and students who are accessing campus facilities to be immunized against COVID-19 or declare a medical or religious exemption from doing so.  Any candidates advanced in a currently open search process should be prepared to comply with this requirement. The systemwide policy can be found at https://calstate.policystat.com/policy/9779821/latest/ and questions may be sent to humanresources@calpoly.edu.

Following a conditional offer of employment, a background check (including a criminal records check) must be completed satisfactorily before any candidate may start work with Cal Poly. Failure to satisfactorily complete the background check may result in the withdrawal of the offer of employment. Current employees who are offered positions on campus will be required to undergo a background check for any position where a background check is required by law or that Cal Poly has designated as sensitive.

The person holding this position is considered a 'mandated reporter' under the California Child Abuse and Neglect Reporting Act and is required to comply with the requirements set forth in CSU Executive Order 1083 as a condition of employment.

Cal Poly, San Luis Obispo is not a sponsoring agency for staff positions (i.e. H-1B visas).

Positions are posted for a minimum of 14 calendar days.

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