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Senior Digital Marketing Producer

Apply now Job no: 581090
Work type: Full-time
Location: Geelong - City, Melbourne - Burwood
Categories: Marketing and Communications

  • Based at our Melbourne Burwood or Geelong Waterfront Campus + hybrid work arrangements
  • Full-time and fixed term until the 12th of March 2027
  • HEW 6 $96,276 - $103,971 + 17% Superannuation

Benefits for working with us!

At Deakin, we offer more than just a job — we offer a lifestyle. Across our campuses in Geelong, Melbourne, and regional Victoria, you’ll find everything you need to thrive: on-site childcare, gyms, medical centres, cafes, accessible public transport, and convenient parking. Enjoy flexible working arrangements that support your work-life balance, generous leave entitlements including extended parental leave and the option to purchase additional time off, plus a wide range of staff discounts on travel and more. Our health and wellbeing services, ongoing professional development opportunities, and inclusive, supportive culture make Deakin a place where you can grow — whether you're working remotely or immersed in the vibrant energy of campus life.

About the Role:

The Senior Digital Marketing Producer, working with a supportive team with established processes, will coordinate video and photography production and support the delivery of digital marketing initiatives. The role will work across multi-channel digital advertising campaigns to enable the implementation of marketing and communications strategies that effectively recruit prospective students.

With your creativity, initiative, forward thinking and capacity to meet deadlines your focus will be on production, supporting campaign builds and assets, and providing practical support to ensure campaigns are delivered on time, withing budget and to specification.

As a Senior Digital Marketing Producer, you will:

  • Draw on a diverse range of people, groups and resources to identify new or improved opportunities
  • Build new and productive relationships with a diverse range of potential students, stakeholders both inside and outside the University
  • Develop and implement practical, accessible digital marketing solutions that directly address stakeholder requirements.
  • Support multi-channel digital advertising campaign delivery including preparing creative assets, assisting with campaign builds (e.g., DPM/IPM), and implementing approved updates such as paid search, retargeting lists and creative swaps.

To be successful, you’ll have:

  • A Degree with subsequent relevant experience; or extensive experience and specialist knowledge or an equivalent combination of experience, education and training.
  • Knowledge of the digital media landscape and content requirements for each media channel
  • Experience supporting the development of digital marketing campaigns using ad builder platforms such as Facebook Ads Manager or Google ad suite (Studio, Campaign Manager, DV360, YouTube)
  • Experience developing creative assets across above the line (ATL), digital and social marketing channels and of Adobe Creative Suite
  • Experience working with external agencies and managing those relationships

Here's how to apply: 

Please submit your updated resume and a short cover letter outlining your skills and experience.

For a confidential discussion regarding this role, please contact Rochelle Bartlett, Coordinator, Digital Marketing on rochelle.b@deakin.edu.au

For a copy of the position description, please see below:

Download File PD - Senior Digital Marketing Producer 581090.pdf

Applications for this position close at 11.55pm on the 17th of March

Are You Ready?

Deakin is a Victorian university with a global impact. We are an agile, dynamic, and innovative university committed to making a positive impact through our excellence in education, research and innovation and the contributions we make to the wider community.

We understand that our reputation has been built on the dedication and expertise of our staff and we offer a dynamic and diverse working environment with opportunities to grow and develop careers. We believe that a progressive, thriving culture will ensure that people choose to come, and stay at Deakin and contribute to our ongoing success.

We value diversity and aim to build an inclusive environment that champions, embraces and respects differences. We support and encourage applications from Aboriginal and Torres Strait Islander people, and people of all abilities, cultures, sexual orientation, and genders. 

Pre-employment safety and suitability checks: In accordance with the National Higher Education Code to Prevent and Respond to Gender-based Violence, appointment to this role is subject to successful completion of relevant pre-employment checks, including Working With Children Checks and candidate gender-based violence declarations. 

Candidates may be asked to declare whether they have been investigated for an allegation of Gender‑based Violence, or determined to have engaged in conduct that constitutes Gender‑based Violence during the course of their previous employment, or otherwise in a legal process.  A declaration is not required from individuals who have experienced gender‑based violence.  A ‘Yes’ response does not automatically exclude a candidate from employment, and any information provided will be treated confidentially and considered only for relevance to the role and the University’s safety obligations.

Advertised: AUS Eastern Daylight Time
Applications close: AUS Eastern Daylight Time

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