Responsibilities
· Explore new Fintech, AI and digital marketing trends & technology and harness big data to identify business opportunities
· Support digital proposition development of the commercialization strategy and partnership strategy to drive new digital leads, content partnerships
· Work closely with cross-functional teams to drive the end-to-end delivery of digital transformation and commercialization projects from user requirements gathering, UXUI design, UAT to staff training and market launch plan
· Leverage big data and AI to optimize customer experience and uplift digital sales conversion rate
· Support the design and management of omni-channel customer contact strategy to optimize product offerings and customer propositions
· Leverage latest digital marketing tools and Martech to implement effective promotional campaigns to maximize the ROMI and drive business targets
· Manage business and operational risks and ensure compliance with regulatory guidelines and policy across all areas of work
Requirements
· University degree or above in any disciplines with 3-5 years working experience in banking or financial industry is preferred
· Proven experience in digital project management, digital marketing and digital commercialization
· Professional qualification of CFP/ CFA/ CFMP/ PMP/ ACP would be an advantage
· Excellent communication, influencing and presentation capability
· Strong analytical, problem solving and decision-making skills, with great sense of ownership and responsibility to the assigned task.
· Proficiency in spoken and written English and Chinese. Mandarin would be an advantage
