The Integrated Marketing Communications (IMC) department advances Pepperdine University’s mission by building brand equity, elevating the University’s national reputation, providing strong and consistent institutional message leadership, and implementing effective integrated marketing and communications strategies. As a member of IMC, the Marketing Project Manager supports the Lisa Smith Wengler Center for the Arts (CFA) and the Seaver College Fine Arts Division by promoting presentations, performances, and exhibitions to members of the Pepperdine community as well as surrounding communities.

The Marketing Project Manager drives ticket sales for CFA and Fine Arts events by managing all promotional and advertising efforts. The Marketing Project Manager works closely with members of IMC who assist with design, copywriting, public relations, and social media campaigns that promote and publicize events, performances, and exhibitions.

Delighting more than 50,000 patrons and participants annually with live performances, art exhibitions, and local outreach opportunities, the Lisa Smith Wengler Center for the Arts serves as a hub for the arts on Pepperdine University’s Malibu campus, uniquely linking professional guest artists with Pepperdine students as well as patrons from surrounding Southern California communities. Three performance spaces, including the 450-seat Smothers Theatre, the 124-seat Raitt Recital Hall, and the “black box” Lindhurst Theatre, host hundreds of performances, rehearsals, and master classes throughout the year. The Frederick R. Weisman Museum of Art, a dynamic, two-story exhibition space, showcases a revolving selection of modern and contemporary art with a focus on art made in California. Each season, the Marketing Project Manager supports marketing and publicity efforts for approximately 30 professional presentations a year, 10 Fine Arts Division performances, and 4 museum exhibitions.

Duties

• Project managing the creation of a wide variety of marketing materials, including season brochures, emails, calendar listings, print ads, digital ads, postcards, flyers, posters, and programs, coordinating their production and distribution. 
• Managing print and digital advertising campaigns and budgets - including billboards, social media, and Google AdWords - to maximize ticket sales for all events. 
• Coordinating Fine Arts Division marketing projects. 
• Managing CFA student workers and assigning related tasks. 
• Maintaining and updating the Center for the Arts website and related webpages. 
• Scheduling student photographers for events and shooting and/or processing photos for use in archives, social media, website, email, and print materials. 
• Other duties as assigned. 
• Uphold University mission through work performed. 

The above information has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.

Skills and Qualifications

Required:

• Bachelor’s degree in marketing, communications, business, or a related field. Experience in marketing and project management, preferably within a performing arts organization. A proven ability to work on varying timelines and to maintain flexibility in a fast-paced work environment. Collaborative mindset in order to partner and interface with internal colleagues both in the department and across the University. Creative energy.
• Superior written and verbal communication skills. Strong project management skills. Demonstrated experience successfully working with peers. Demonstrated success at working under tight deadlines.
• Proficiency with Google Workspace, Adobe Creative Suite, Ability to use and learn project management, self-serve design platforms, website, and email design and distribution systems.

Preferred:

• Familiarity with SEO policies and measurement. Knowledge of website editing. Knowledge of printing procedures and terminology. Knowledge of imagery fundamentals for use in promotion and publicity.
• Proficiency with Adobe Workfront, Google Analytics, Salesforce Marketing Cloud, Omni CMS.

Qualified individuals should be able to articulate a strong commitment to diversity, and have the ability to work effectively with individuals from different backgrounds.

Offers of employment are contingent upon successful completion of a criminal, education, and employment screening. The University conducts such screenings in compliance with applicable laws and with the objectives of evaluating risk and supporting a safe environment for students, faculty, staff, and guests; safeguarding key University assets including people, property, information, and the University’s reputation; and providing comprehensive job-related information to University leaders to enable them to make prudent hiring decisions. Qualified individuals with criminal histories will be considered for employment in compliance with applicable laws, including the Los Angeles County Fair Chance Ordinance.

This is a Regular, Nonexempt, 40 hour per week position.

Expected Pay Range: $30.28 - $33.65 per hour 

The above pay range reflects what Pepperdine University reasonably expects to pay for this position at time of posting. Actual compensation may vary based on relevant factors such as work experience, market conditions, education/training, and skill level. In addition to base pay, Pepperdine offers a robust and highly competitive benefits package.

Pepperdine is an Equal Employment Opportunity employer and does not unlawfully discriminate on the basis of any status or condition protected by applicable federal, state, or local law.