Web & Digital Accessibility Manager
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Job no: 495531
Work type: Staff Full-Time
Location: Baton Rouge, LA
Categories: Media Services, Public Relations, Technical, Web Development
Web & Digital Accessibility Manager
Baton Rouge Community College (BRCC)
Baton Rouge, Louisiana
Building Accessible Online Environments, Encouraging Innovation, and Supporting Institutional Excellence
The Web & Digital Accessibility Manager serves as the College’s authority for web governance, digital accessibility compliance, and the strategic management of BRCC’s public‑facing website. This position oversees the enterprise CMS (Content Management System), ensures compliance with all state and federal accessibility requirements, and serves as BRCC’s designated Digital Accessibility Coordinator. The position operates at the intersection of communications, information technology, marketing, and compliance — establishing standards, reducing institutional risk, and ensuring a consistent, high‑quality user experience for all audiences that aligns with the college’s marketing and branding efforts.
Key Responsibilities
Content Operations & Campus Support – 35%
- Manage a distributed network of campus content editors; develop documentation, checklists, and resources for campus contributors
- Partner with departments to improve clarity and effectiveness of high‑impact content
- Create web pages, edit content, post updates and emergency messages as needed, and support campus with all necessary web content
Web Administration & CMS Management – 20%
- Administer and maintain the College’s enterprise CMS (Content Management System), including templates, workflows, and user permissions
- Perform technical updates, code‑level fixes, and performance optimization
- Provide front‑end development support (HTML, CSS [Cascading Style Sheets], JavaScript)
- Troubleshoot issues with integrations, third‑party tools, and user‑facing functionality
- Coordinate with IT and vendors on hosting, security, and performance
Digital Accessibility Compliance – 20%
- Lead institutional compliance with WCAG (Web Content Accessibility Guidelines) 2.2 AA, ADA (Americans with Disabilities Act), Section 508, and PPM 74 (Louisiana Policy and Procedure Memorandum Number 74), and future standards as they evolve over time
- Conduct manual and automated accessibility audits of content and templates
- Remediate accessibility issues at both the content and code level
- Validate accessibility using assistive technologies
- Review third party tools and VPATs (Voluntary Product Accessibility Templates) for compliance
- Maintain documentation, reporting, and communication related to accessibility initiatives
- Conduct campus-wide accessibility training for employees
- Help develop, implement, and enforce web governance and accessibility policies
- Establish standards for content quality, metadata, SEO (Search Engine Optimization), and publishing workflows
- Support procurement processes by evaluating accessibility conformance
- Monitor analytics to inform improvements in navigation, content, and user experience
- Track accessibility metrics and remediation progress
- Identify systemic issues and implement scalable, template level solutions
- Stay current with evolving standards in accessibility, SEO (Search Engine Optimization), UX (User Experience), and digital strategy
Minimum Qualifications
Education
- High school diploma or equivalent required.
- 5 years of experience with CMS (Content Management System) administration and front-end web development (HTML, CSS [Cascading Style Sheets], JavaScript, Python)
- 5 years of experience with Web/Digital Accessibility best practices, tools, regulations and policies
- 3 years of experience working in digital communications, marketing or PR
Required Licenses or Certifications:
- Certifications/Licenses Required: Certification in digital marketing, such as DMI-CDMP (Digital Marketing Institute–Certified Digital Marketing Professional) or comparable certification
- Certification in web/digital accessibility, such as CPACC (Certified Professional in Accessibility Core Competencies), CPWA (Certified Professional in Web Accessibility), WAS (Web Accessibility Specialist) or other WCAG (Web Content Accessibility Guidelines) certifications.
Knowledge, Skills & Abilities
- Demonstrated knowledge of HTML, CSS (Cascading Style Sheets), JavaScript and Python
- Proven knowledge of WCAG (Web Content Accessibility Guidelines), ADA (Americans with Disabilities Act), Section 508, and digital accessibility best practices
- Extensive experience with analytics tools such as GA4 (Google Analytics 4)
- Extensive experience using Adobe Creative Suite products
- Strong communication, organizational, and project‑management skills
- Ability to multi-task and work on multiple projects simultaneously
- Ability to establish and maintain effective working relationships with faculty and staff
- Bachelor’s degree in web development, digital communications, information systems, or related field
- Certifications/Licenses Required: Multiple certifications in web/digital accessibility, such as CPACC (Certified Professional in Accessibility Core Competencies), CPWA (Certified Professional in Web Accessibility), WAS (Web Accessibility Specialist) or other WCAG (Web Content Accessibility Guidelines) certifications.
- More than 8 years of experience with CMS (Content Management System) administration and front‑end web development (HTML, CSS [Cascading Style Sheets], JavaScript, Python)
- More than 8 years of experience with Web/Digital Accessibility best practices, tools, regulations and policies
- More than 3 years of experience working in digital communications, marketing or PR in higher education or public‑sector environments
Preferred Knowledge, Skills & Abilities
- Demonstrated knowledge of SEO (Search Engine Optimization), content strategy, and UX (User Experience) principles
- Proven ability to create and promote content and news effectively on websites
- Demonstrated knowledge of web marketing strategies and practices
- Experience with student recruitment on college/university websites
Benefits: As a member of the Louisiana Community and Technical College System, BRCC has an attractive benefits package with a wide variety of benefit options. Benefits offered include retirement, multiple medical insurance options, supplemental insurances (dental, term life, disability, accident, vision, etc.), Tax Saver Flexible Benefits Plan (saves tax dollars on some childcare and medical expenses), holidays (14 per year, typically includes longer break at Christmas), generous annual (vacation) and sick leave benefits and Employee Assistance Program. Specific benefits depend on job category, percent effort, and length of employment.
Why Join BRCC?
Baton Rouge Community College offers a collaborative work environment, a commitment to employee development, and the opportunity to support the mission of student success through strong institutional operations.
Passing pre-employment criminal background screen is required as a condition of employment.
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