Content Specialist – Brand & Customer Experience
- 14-Month Fixed Term Contract
- Location Sydney, Melbourne, or Brisbane
About the role:
The Content Specialist is responsible for implementing impactful marketing programs that leverage content, social and other online platforms to drive brand and business objectives across the Suncorp portfolio of brands.
More specifically, you will:
- Execute content and social campaigns. Including production, dispatch and reporting on campaign performance across social, digital and branded platforms.
- Optimise content and social activity through regular analysis of results.
- Manage content calendars across brands and channels, working with internal and external stakeholders.
- Drive best practice programs by following the latest content and social trends and emerging opportunities.
- Curate and amplify quality video, influencer and partner content in paid, earned and owned channels.
- Provide expertise and guidance to support content and social initiatives involving 1-1, brand, sponsorship, corporate affairs, SEO, eComm and other stakeholders.
- Utilise content, social and digital platforms to build audiences and drive subscription/opt in for further remarketing (where relevant).
- Work with agency and media partners to achieve shared goals.
About You:
- Tertiary Degree in Business or Marketing mandatory
- 3+ years marketing experience in a similar role (either Client or Agency side) with a focus on digital marketing, social, content development and curation.
Key Capabilities:
- Strong communication and relationship building skills to engage stakeholders and drive outcomes.
- Experience working in key social platforms, including publishing and analytics (Meta, LinkedIn, TikTok, Reddit and YouTube).
- A strong understanding of Creator and Influencer marketing
- A strong grasp of social and content trends and creative best practices, with the ability to apply them effectively to achieve brand objectives
- Confidence working with various digital technologies and platforms.
What we can offer you:
- Discounts and offers on a range of insurance products
- A range of flexible working and leave options
- Invest in your brighter future with ongoing study support and career development programs.
- Give back to our communities with payroll giving, donation matching and paid volunteer leave.
- Prioritise your work/life balance with our robust employee assistance program and dedicated employee council.
Employee benefits | Suncorp Group
At Suncorp we believe we are our best when our workforce is as diverse, talented and passionate as the communities in which we live and operate, and where our people feel included, valued and connected. We are passionate about inspiring our people by creating a diverse, accessible, and inclusive culture, offering flexible work, career development and internal mobility, and building connected relationships amongst our team members and with our customers.
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Applications close: AUS Eastern Standard Time