Pay Grade/Pay Range: Minimum: $48,600 - Midpoint: $60,800 (Salaried E7)
Department/Organization: 500002 - Bryant Conference Center
Normal Work Schedule: Monday - Friday 8:00am to 5:00pm; some evenings & weekends as necessary
Job Summary: The Marketing Coordinator II oversees marketing, promotion, and publicity functions for a college, division, or the University. Creates and implements marketing strategies using advertising, media, direct mail, etc. Coordinates production of materials specified in marketing plans and calendars. Consults with product and/or program development.
Additional Department Summary: Combines business development with key marketing and social media responsibilities to drive revenue growth for the Bryant Conference Center. Identifies and secures new business opportunities, maintains relationships with clients, and supports marketing initiatives that promote the conference center's services. Creates and executes targeted marketing campaigns, manages digital marketing efforts, and utilizes social media platforms to enhance the center's visibility to attract new clients while supporting the sales team's efforts to grow bookings and maximize revenue.
Required Minimum Qualifications: Bachelor's degree and two (2) years of marketing, public relations, communications, or advertising experience; OR master's degree and some marketing, public relations, communications, or advertising experience.
Additional Required Department Minimum Qualifications: Must have valid U.S. driver's license. Must be at least 19 years of age at time of hire and have an acceptable Motor Vehicle Report that is in compliance with University policies. Applicants under the age of 21 will have some driving restrictions.
Skills and Knowledge: Strong graphic design skills. Experience with video editing. Proficient experience with Adobe Creative Cloud: Photoshop, InDesign, Illustrator, and Creative Cloud Express. Proficient experience with Qualtrics and Microsoft 365. Social media management skills. Strong verbal and written communication skills. Experience with outreach event planning. Strong project management experience. Must be able to embrace new technologies. Ability to think analytically. Ability to work independently with moderate supervision. Relationship-building skills. Budget management experience. Knowledge of current and developing trends in communications.
Preferred Qualifications: Bachelor's degree in communications, business, marketing, public relations, journalism, advertising, creative media, graphic design, or related field. Experience working with an event facility, hospitality organization, or higher education department in a marketing, development, public relations, and/or communications role. Working knowledge of CRM tools such as Salesforce.
Background Investigation Statement: Prior to hiring, the final candidate(s) must successfully pass a pre-employment background investigation and information obtained from social media and other internet sources. A prior conviction reported as a result of the background investigation DOES NOT automatically disqualify a candidate from consideration for this position. A candidate with a prior conviction or negative behavioral red flags will receive an individualized review of the prior conviction or negative behavioral red flags before a hiring decision is made.
Equal Employment Opportunity: The University of Alabama is an Equal Employment/Equal Educational Opportunity Institution. All qualified applicants will receive consideration for employment or volunteer status without regard to any legally protected basis and will not be discriminated against because of their protected status. Applicants and employees of this institution are protected under Federal law from discrimination on several bases. More information is available in the EEOC’s Know Your Rights: Workplace discrimination is illegal poster.
