UNICEF works in over 190 countries and territories to save children’s lives, defend their rights, and help them fulfill their potential, from early childhood through adolescence.
At UNICEF, we are committed, passionate, and proud of what we do. Promoting the rights of every child is not just a job – it is a calling.
UNICEF is a place where careers are built: we offer our staff diverse opportunities for personal and professional development that will help them develop a fulfilling career while delivering on a rewarding mission. We pride ourselves on a culture that helps staff thrive, coupled with an attractive compensation and benefits package.
Visit our website to learn more about what we do at UNICEF.
The Individual Giving section in the Division of Private Fundraising Partnership (PFP) based in Geneva is a lead participant in the Supporter Engagement Strategy (SES), which aims to increase the global acquisition and engagement of UNICEF’s diverse supporter base, including donors, advocates, and volunteers. A key part of the strategy is to replace incumbent CRM systems currently in place in 21 country offices with Salesforce-based technology, including current implementation projects in Mexico, Brazil, Argentina, Ecuador, and Peru.
For every child, a Champion
This role will support the ongoing adoption and business optimization of UNICEF’s Supporter Engagement Strategy (SES). With implementation completed, the Fundraising Specialist will focus on maximizing the business value of SES by driving market readiness, managing key initiatives, fostering adoption, and embedding supporter-centric practices across teams and geographies – all vital to fundraising. The role bridges PFP, ICT Division, country and regional offices, and UNICEF National Committees to enhance revenue growth, audience engagement, and operational efficiency.
How can you make a difference?
1. Strategic Business Enablement
- Support markets in the post-implementation phase by identifying opportunities for optimization and scaling of SES capabilities.
- Build customized strategic plans for country teams to drive adoption and integration of supporter engagement tools (e.g., Salesforce, Marketing Cloud) to improve fundraising outcomes.
- Develop and manage a knowledge bank including case studies, toolkits, and guides to accelerate business transformation and continuous learning in support of fundraising.
- Partner with ICTD, regional offices, and markets to prioritize features, improvements, and best practices that drive measurable uplift in supporter experience and fundraising KPIs.
2. Market support
- Ongoing development and maintenance of the centralized SES cost model
- Collaboration with ICTD to ensure that contracts with vendors, 3rd party solutions and services are maintained
- Ongoing budget oversight
3. Project Management & Delivery Oversight
- Plan, manage, and deliver strategic SES-related initiatives, ensuring alignment with IG goals and market needs.
- Define project scopes, timelines, milestones, and success criteria in collaboration with cross-functional teams.
- Track and report on progress, risks, and dependencies, escalating issues as needed.
- Coordinate across HQ, regional offices, markets, and vendors to keep initiatives on track.
- Facilitate structured post-project reviews and continuous improvement loops.
4. Stakeholder Engagement & Change Leadership
- Cultivate strong, collaborative relationships with global, regional, and country-level stakeholders.
- Lead stakeholder engagement campaigns to reinforce the value of SES for fundraising and sustain buy-in post-implementation.
- Serve as a trusted advisor to country teams, supporting the transition to user-centric engagement models.
- Facilitate leadership visibility and alignment through regular updates, dashboards, and success stories.
5. Capacity Building & Knowledge Sharing
- Design and deliver global training sessions, webinars, and regional workshops to empower markets in leveraging SES tools for fundraising effectively.
- Coordinate global events and learning sessions to promote cross-country collaboration and replication of success linked to fundraising.
- Monitor adoption metrics, feedback, and learning needs to continuously evolve the SES enablement strategy.
6. Communication & Visibility
- Develop compelling communication materials to showcase the impact of SES on supporter engagement and income generation.
- Partner with internal communications to amplify stories of market success and innovations.
- Ensure alignment between SES communications and broader fundraising strategy and organizational goals.
- Collaborate with the CRM success specialists to monitor user adoption and engagement with Salesforce, providing ongoing support and reinforcement to ensure effective utilization of the system.
7. Data-Driven Insights & Optimization
- Use data and performance analytics to track adoption, identify business impact, and inform future enhancements to support fundraising.
- Promote testing (A/B, behavioral economics) and marketing optimization techniques to strengthen supporter journeys.
- Maintain an inventory of market tools and technologies that support continuous improvement.
DELIVERABLES:
- Project plans, timelines, and status reports for SES strategic initiatives.
- Global and market-specific business enablement plans and improvement roadmaps, in coordination with success specialists.
- Stakeholder engagement strategy and execution plan with KPIs around fundraising.
- Global training framework, onboarding materials and rollout schedule.
- Global business uplift plans and support packages.
- Quarterly success reports and knowledge-sharing resources.
- Communication toolkits for internal use and market enablement.
- Updated cost-benefit models and solution briefs for country offices.
Estimated duration of the contract:
Reporting to:
- The Fundraising Manager, Individual Giving Team, PFP
Working Place:
To qualify as a Champion for every child, you will have…
Education:
- An advanced university degree in Communications, Business Administration, Marketing, International Relations, or the equivalent is required.
- Alternatively, a first-level University Degree in a relevant field combined with two (2) additional years of qualifying professional experience may be accepted in lieu of the advanced university degree.
Experience:
- A minimum of five (5) years of relevant professional experience in fundraising, particularly in global supporter engagement, fundraising strategy, CRM adoption, or donor experience design, is required.
- Experience in Salesforce (Sales Cloud / Marketing Cloud), preferably in a response-driven, multi-channel, cross-platform environment, is required.
- Experience working in global organizations with projects to enable fundraising across multiple markets with different business challenges is required.
- Experience in marketing or advertising agencies is an asset.
- Experience working across HQ, regional offices, and in-country teams, ideally in a UN or international NGO settings is an asset.
- Ability to lead stakeholder engagement, change management, and large-scale training programs across diverse markets in a fundraising context.
- Ability to work across multiple projects, with multiple stakeholders and moving deadlines.
- Strong problem-solving orientation.
- Developing country work experience and/or familiarity with emergency is an asset.
Language Requirements:
- Fluency in English and Spanish is required.
- Knowledge of another official UN language (Arabic, Chinese, French, Russian) is an asset.
For every Child, you demonstrate...
UNICEF’s Core Values of Care, Respect, Integrity, Trust and Accountability and Sustainability (CRITAS) underpin everything we do and how we do it. Get acquainted with Our Values Charter: UNICEF Values
The UNICEF competencies required for this post are…
- Demonstrates Self Awareness and Ethical Awareness (1)
- Works Collaboratively with others (1)
- Builds and Maintains Partnerships (1)
- Innovates and Embraces Change (1)
- Thinks and Acts Strategically (1)
- Drives to achieve impactful results (1)
- Manages ambiguity and complexity (1)
During the recruitment process, we assess candidates following the UNICEF competency framework. Familiarize yourself with our competency framework and its different levels our competency framework and its different levels.
UNICEF is committed to diversity and inclusion within its workforce, and encourages all candidates, irrespective of gender, nationality, religious or ethnic background, and persons with disabilities, to apply to become a part of the organization. To create a more inclusive workplace, UNICEF offers paid parental leave, breastfeeding breaks, and reasonable accommodation for persons with disabilities. UNICEF strongly encourages the use of flexible working arrangements. Click here to learn more about flexible work arrangements, well-being, and benefits.
According to the UN Convention on the Rights of Persons with Disabilities (UNCRPD), persons with disabilities include those who have long-term physical, mental, intellectual, or sensory impairments which, in interaction with various barriers, may hinder their full and effective participation in society on an equal basis with others. In its Disability Inclusion Policy and Strategy 2022-2030, UNICEF has committed to increase the number of employees with disabilities by 2030. At UNICEF, we provide reasonable accommodation for work-related support requirements of candidates and employees with disabilities. Also, UNICEF has launched a Global Accessibility Helpdesk to strengthen physical and digital accessibility. If you are an applicant with a disability who needs digital accessibility support in completing the online application, please submit your request through the accessibility email button on the UNICEF Careers webpage Accessibility | UNICEF.
UNICEF does not hire candidates who are married to children (persons under 18). UNICEF has a zero-tolerance policy on conduct that is incompatible with the aims and objectives of the United Nations and UNICEF, including sexual exploitation and abuse, sexual harassment, abuse of authority and discrimination based on gender, nationality, age, race, sexual orientation, religious or ethnic background or disabilities. UNICEF is committed to promote the protection and safeguarding of all children. All selected candidates will, therefore, undergo rigorous reference and background checks, and will be expected to adhere to these standards and principles. Background checks will include the verification of academic credential(s) and employment history. Selected candidates may be required to provide additional information to conduct a background check, and selected candidates with disabilities may be requested to submit supporting documentation in relation to their disability confidentially.
UNICEF appointments are subject to medical clearance. Issuance of a visa by the host country of the duty station is required for IP positions and will be facilitated by UNICEF. Appointments may also be subject to inoculation (vaccination) requirements, including against SARS-CoV-2 (Covid). Should you be selected for a position with UNICEF, you either must be inoculated as required or receive a medical exemption from the relevant department of the UN. Otherwise, the selection will be canceled.
Remarks:
As per Article 101, paragraph 3, of the Charter of the United Nations, the paramount consideration in the employment of the staff is the necessity of securing the highest standards of efficiency, competence, and integrity.
UNICEF’s active commitment to diversity and inclusion is critical to deliver the best results for children.
Government employees who are considered for employment with UNICEF are normally required to resign from their government positions before taking up an assignment with UNICEF. UNICEF reserves the right to withdraw an offer of appointment, without compensation, if a visa or medical clearance is not obtained, or necessary inoculation requirements are not met, within a reasonable period for any reason.
UNICEF does not charge a processing fee at any stage of its recruitment, selection, and hiring processes (i.e., application stage, interview stage, validation stage, or appointment and training). UNICEF will not ask for applicants’ bank account information.
All UNICEF positions are advertised, and only shortlisted candidates will be contacted and advance to the next stage of the selection process. An internal candidate performing at the level of the post in the relevant functional area, or an internal/external candidate in the corresponding Talent Group, may be selected, if suitable for the post, without assessment of other candidates.
*UNICEF staff members holding fixed term, continuing, or permanent appointments who are considered to be on abolished post status may apply for this temporary position and, if selected with a start date before 31 December 2025, may take it up as a temporary assignment, in line with UNICEF guidance on separation due to the abolition of posts or staff reduction. They will retain their fixed-term entitlements but will not hold a lien to their abolished post. For other scenarios where a Temporary Assignment may be possible, please refer to 
Additional guidance on IP to IP temporary assignments after completion of the full TOD.pdf (accessible to internal staff only).
The conditions of a temporary assignment, including relocation entitlements, will depend on the status of the staff member’s original appointment and may be limited in accordance with applicable UNICEF policies, procedures, and practices in force.
Additional information about working for UNICEF can be found here.
