Details - Marketing Manager

TLC Healthcare is pioneering the delivery of “Life-Changing Care” through its ownership and operation of multi-generational healthcare precincts across Melbourne and Geelong. These precincts offer co-located community medical centres, allied health, residential aged care, health clubs, early learning centres, registered training facilities, and commercial cafés and bars.

Recognised as an Employer of Choice for 9 consecutive years, a recipient of the 2024 Global Healthy Workplaces Award, and with a marketing team awarded for both Comms and Marketing Excellence by the Australian Business Awards, TLC Healthcare fosters a dynamic and supportive work environment that prioritises professional growth and employee well-being.

Marketing Manager – Eastern region.

Region: Whittlesea, Donvale, Hallam, Noble Park, Mordialloc, Frankston North, Chelsea Heights.

The Role

We are seeking a hands-on, energetic and strategic Marketing Manager to manage and elevate a house of brands to increase awareness, drive sales, connect with local community groups to build brand preference and identify sales opportunities, and enhance customer engagement across TLC Healthcare’s Eastern Business Portfolio.

Brands within your portfolio will include:

• TLC Healthcare
• TLC Medical Centres
• TLC Aged Care
• TLC Health Clubs
• TLC Supplies
• The Village Café & Bar

As a key member in our team, you’ll have broad-through-the-line experience in the following areas:

• Traditional and digital marketing and advertising campaigns
• Tactical and integrated marketing campaign development
• Functions & Events
• Sponsorships & Activations
• Social Media
• Digital and traditional collateral development
• Product Packaging
• Communications
• Signage & wayfinding
• Promotional items

Key Responsibilities

•  Collaborate with the Chief Marketing Officer to deliver on the plans for the region across the brand portfolio
• Collaborate with the Digital Marketing Manager in the development of digital-based initiatives
• Ideate, plan, manage, cost and deliver engaging events
• Adeptly manage stakeholders, ensuring they are appropriately updated on plans and works in progress
• Collaborate with relevant stakeholders to ensure business needs are considered and that ideas are thoroughly thought-through and investigated
• Plan, engage suppliers, and deliver on project marketing requirements related to new-builds and brand extensions
  • Including, but not limited to, go-to-market campaigns, furniture and artworks selection, interior soft furnishings, interior and exterior brand identification signage – in relation to how the brand is experienced by the end user through the built form
• Monitor and report on marketing performance, ensuring alignment with company goals

Job Competencies

• Critical thinking and problem-solving skills
• Adaptability
• Resilience
• The ability to multi-task and work to tight timelines
• Produce high-quality work
• Project management
• Stakeholder management
• Negotiation and persuasion
• Laser-like attention to detail

About You

• You are a marketer who can turn your hand to anything in the marketing mix
• You know how to collaborate to get the best outcome for the business
• You work well cross-functionally
• You’ve put an integrated campaign schedule or two together in your time
• You’ve planned for, costed up, developed the collateral and invitations for, and then run, loads of events
• You don’t take yourself too seriously
• You excel in a fast-paced, high-performing team
• You’re not afraid to give something a go
• You need to understand digital well enough to consider its place in everything you’re responsible for in your portfolio

Things that matter to us

• Building and maintaining a really great team culture
• That you have relevant tertiary qualifications
• The right attitude
• At least 2 years’ experience in a similar role
• Current Victorian Driver’s licence
• Up-to-date COVID-19 vaccinations (3 doses)  
• 2025 Flu Vaccine
• National Police Check  
• Proof of eligibility to work in Australia

What we offer    

• Free onsite buffet and chef cooked breakfast provided every Monday and Friday
• Exclusive TLC Employee Shopping Portal access, significant wholesale discounts on everyday items
• Employee and wellbeing initiatives     
• Employee Assistance Program    
• Ongoing leadership development and coaching   
• Discounted health insurance     
• Free gym membership      
• Novated leasing 

TLC Healthcare operate on a direct sourcing model and request agencies to respect no unsolicited contact for vacancies advertised.

For any questions regarding this role, please feel free to contact Talent Acquisition at talentacquisition@tlchealthcare.com.au  

To learn more about the benefits of joining Team TLC, please visit our website tlchealthcare.com.au

We are an organisation with a strong sense of purpose that celebrates diversity, inclusion and embodies our core values of respect, accountability, excellence, collaboration, integrity and innovation.        

Our culture is based on a supportive team environment where people thrive and achieve their best professionally.            

TLC Healthcare encourage all people of different backgrounds to apply.       

As part of our recruitment process, you may be required to complete a pre-employment psychometric and medical assessment.