The Strategic Communications and Media team (Comms) is responsible for managing the Department’s corporate image, media relations, public profile and internal and external communication channels (including social media). 

The role of Comms is to ensure the voices of the Department and the Secretary are heard, that projects and initiatives are visible, and that Departmental communications are effective. 

This includes providing overarching strategic guidance and advice, managing all media, public relations, and social media activities, and ensuring consistency and alignment with the Department’s strategic aims, goals, and priorities. 

The Role 

Help shape the stories that improve the health and wellbeing of Tasmanians. 

The Department of Health is seeking an experienced and strategic communications professional to join our team as a Senior Communications Officer. This is an exciting opportunity to contribute to meaningful work that supports public health, healthcare services and major health initiatives across Tasmania. 

As a Senior Communications Officer, you will develop and deliver high-quality communication strategies, campaigns and content that engage diverse audiences and support organisational priorities. You will work closely with senior leaders, subject matter experts and stakeholders across the health system to ensure clear, accurate and effective communication. 

As a Senior Communications Officer, you will: 

• Provide strategic communication advice to senior executives and business units. 

• Develop and implement communication plans, campaigns and stakeholder engagement activities. 

• Create compelling content across a range of channels, including digital, social media, web, video, publications and internal communications. 

• Support media and issues management activities, including the preparation of key messages, briefing materials and responses. 

• Identify opportunities to strengthen community understanding and engagement with health services and programs. 

• Work collaboratively across teams to deliver communication outcomes that align with organisational objectives. 

• Contribute to continuous improvement and innovation within the communications function. 

You will need 

We are looking for someone who can combine strategic thinking with exceptional organisational, writing and relationship-building skills. 

You will bring: 

• Demonstrated experience in strategic communications, public relations, journalism, marketing or a related field. 

• Outstanding written and verbal communication skills. 

• Experience developing communication strategies and delivering integrated communication activities, preferably in a health setting. 

• Experience working with external agencies, designers and suppliers to deliver integrated campaigns. 

• Demonstrated experience in planning and developing engaging digital content for a wide range of channels and audiences. 

• Strong stakeholder management and engagement skills. 

• The ability to manage competing priorities in a fast-paced environment. 

• Sound judgement, initiative and a solutions-focused approach. 

• Experience working within government, healthcare or other complex organisations will be highly regarded. 

Note: Please refer to the Statement of Duties for all the selection criteria of this position to address in your application.