A bit about us  

If you are looking for a fantastic team and a challenging, fast, and dynamic work environment, you are at the right place!  

On our journey to making a positive difference across the world, you will work with passionate people in an innovative and collaborative organisation as we inspire wellness through #PurposeLedCareers  

We are dedicated to our customers, community and environment and are looking for similar-minded talent to join us! As an equal opportunity employer, we care deeply about creating an inclusive workplace where our team members feel valued, respected, and empowered.  

Our total rewards package offering includes additional annual leave, bonuses, wellness programs, health benefits, flexible and remote working arrangements, and performance awards - not to mention various social and recreational activities, all of which are regional specific.  

With over 3,400 team members working across the globe, our vision is focused on premium nutrition and lifetime wellness, backed by science. We have 3 business segments - Baby, Adult and Pet Nutrition and Care - supporting whole - family health and happiness across 7 international brands. 

What this means for you 

The variety of work creates unlimited opportunities to excel across a breadth of disciplines; you will be presented with a wealth of new pathways and opportunities to explore throughout your career. Working with us will be more than just a job; we guarantee a life-changing experience as you step into an environment that moves quickly and presents new challenges daily.  

Your role within the team 

The Brand Manager will support the brand marketing for Zesty Paws in Australia - driving brand awareness, consideration, conversion and sustainable growth through a digital-first marketing approach. This role will also manage the innovation pipeline from a marketing standpoint, develop compelling brand and marketing assets, and ensure consistent brand expression across all channels. The Brand Manager will work closely with the global and APAC Zesty Paws teams to leverage global brand strategies and assets. 

Key responsibilities include: 

• Building brand awareness and engagement through integrated marketing campaigns, 

• Leading digital-first storytelling across social, paid, and owned channels, 

• Driving influencer and social media strategy to build community and conversion, 

• Developing brand and campaign assets, ensuring consistency across Amazon, DTC, TikTok Shop, and more, 

• Translating consumer insights into innovation opportunities and manage go-to-market execution, 

• Tracking brand performance and ROI, managing budgets for maximum impact.  

Desired Skills & Experience  

We look for people who have what it takes to make an impact; who can challenge us to go further while pushing themselves to deliver exciting & ambitious results.  

To make sure we’re setting new starters up for success, we ask that you meet a few criteria relevant to the role to be considered for this opportunity: 

• 3+ years’ experience in brand management within FMCG, pet nutrition, supplements, or lifestyle wellness sectors, 

• Proven track record in digital-first brand building and integrated marketing campaigns, 

• Strong content and social media marketing skills to drive engagement and traffic, 

• Familiarity with product innovation, development, and stage gate processes, 

• Experience launching brands in new markets or categories (highly regarded), 

• Solid understanding of performance marketing and ability to partner with digital teams and agencies across Meta, Google, and TikTok, 

• Skilled in creating high-converting content for digital commerce platforms (Amazon, DTC, TikTok Shop), 

• Confident in analysing consumer insights, tracking brand performance, and optimising campaigns, 

• Good grasp of eCommerce and shopper behaviour to support effective collaboration with the Digital Manager. 

H&H Group believes in the benefits of a diverse & inclusive workplace & aims to reflect the varied cultures within which we exist. We are committed to providing a working environment that is free from discrimination & harassment, creating a safe and inclusive environment for all.  

We encourage applications from people of all ages, nationalities, religions, racial and gender identities, sexual orientations, abilities and cultures, & our hiring decisions will be based on business needs, position requirements, & the qualifications and experience of individuals. If you require support or assistance during the application process, please notify us at the time of application and we will be sure to enable reasonable adjustments where suitable.  

If you have what it takes, please apply via the online portal & we will be in touch soon. We move quickly & may fill the role prior to the application close date, so we suggest you get in touch today!