New Media Content Manager
Job No.: 499439
Employment Type: Full time
Departments: Chief Executive's Office
Job Functions: Marketing
Responsibilities:
- Collaborate with the group's brand strategy to assist in planning and formulating action plans for new media projects, continuously enhancing brand awareness.
- Provide planning for new media projects to further expand the reach of our brand, products, and services.
- Design and produce new media contents, videos, etc., ensuring that content is professional and meets quality standards.
- Work effectively with suppliers on responsible projects to ensure their products or services meet professional standards.
- Track and evaluate the effectiveness of new media campaigns, providing timely feedback to improve promotion efficiency.
- Plan the budget for responsible projects reasonably and manage the projects effectively.
- Integrate the scheduling of key projects from various business units to ensure effective new media promotion of our key business areas.
- If serving as a team leader or project leader, guide the relevant team/project members.
Requirements:
- Degree holder preferably major in New Media, Marketing and Communications or related disciplines
- At least 6 years of relevant experience in new media, marketing communications, new media campaigns
- Strong communication, inter-personal and problem-solving skills
- Detail-oriented, well-organized, able to work independently and a good team player
- Good command in both spoken and written Chinese and English. Fluency in Mandarin is an advantage
- Basic computer skills, e.g. Word, Excel, PowerPoint and Chinese word processing
- Candidates with less experience will be considered as Assistant Manager
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