Your opportunity
Step into a pivotal role as the Community Engagement Lead, where you'll drive meaningful community connections at Westfield. Reporting directly to the National Community Manager and working closely with the Senior Marketing Manager and the broader Community team, you’ll play a key role in shaping and enhancing our community impact.
This is a fantastic opportunity for an experienced Marketing Executive ready to take their first step into a leadership role. You’ll lead key workstreams such as Westfield Local Heroes, oversee fundraising programs, and enhance workplace giving and volunteering initiatives. Your role will also involve partnering with internal teams to support the delivery of major campaigns, including the iconic Westfield Christmas campaign, while fostering strong relationships within the Westfield Local Heroes alumni network.
Key Responsibilities:
- Lead the marketing and PR efforts for the Westfield Local Heroes program, ensuring all program elements are delivered on time and to a high standard in collaboration with the program lead.
- Drive the strategy for the Westfield Local Hero alumni network, fostering connections between alumni and Scentre Group, and coordinate impactful community seminar events.
- Develop and manage processes for fundraising events at Westfield centres, overseeing reporting across platforms such as Humanitix, Tyro terminals, and others.
- Take charge of workplace giving and volunteering initiatives, guiding the Community Assistant to lead these programs.
- Lead Community Site elevation and collaborate with the Brand and Content team to bring the community elements of the Westfield Christmas campaign to life.
- Support the National Community Manager by collating and validating community data for the Responsible Business Report.
- Work closely with the community team and colleagues across the business to ensure alignment, smooth communication, and effective planning for key moments, while also supporting Direct Report(s).
This is a fantastic opportunity to be part of a dynamic team and make a real impact on the community.
What sets you apart
- Project Support: Ability to assist in managing programs and events, helping to meet deadlines and maintain quality standards.
- Strategic Support: Experience in supporting the development and execution of community engagement strategies that align with business objectives.
- Communication: Strong communicator, confident in supporting stakeholder engagement and assisting with PR initiatives.
- Relationship Building: Skilled at nurturing connections with alumni, partners, and internal teams to support program success.
- Collaboration: A team player who works effectively across departments, ensuring smooth communication and alignment.
- Attention to Detail: Strong focus on managing processes accurately and ensuring everything runs smoothly.
About us
Scentre Group owns 42 Westfield destinations across Australia and New Zealand. We create extraordinary places and experiences that connect and enrich communities.
We are focused on our customers and creating more reasons for more people to visit our Westfield destinations more often and for longer.
With approximately 75 professions within our business, our team has the expertise to design, construct, operate, manage and market our Westfield destinations and platforms.
We want to be the place where talent thrives. To support you thrive with us, we promise to respect, inspire and develop you, and that you will do work that matters.
Diversity, equity and inclusion underpins our culture, and our vision is that ‘Everyone Belongs’. We foster a workplace experience where everyone feels valued, supported and motivated to realise their full potential.
We aspire to create a workforce reflective of the communities in which we operate and encourage applications from everyone regardless of age, gender, ethnicity, cultural background, faith, disability, sexual orientation, gender identity or life stage.
We offer a range of unique benefits designed to support your wellbeing, career development and lifestyle, including five days paid Life Leave on top of your four weeks annual leave (pro-rated for part-time), 18 weeks gender neutral paid parental leave, for primary carers, with no qualifying period and super paid for the duration of the leave period and free parking at your local Westfield destination.
Discover more about working with us.
For more information or if you have any questions, please email Talent Lead Kylie Stephens – kstephens@scentregroup.com.
Applications close: 21st February 2025 (unless filled prior).
