Director, Internal Communications
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Job no: 648159
Work type: Regular (Full-Time)
Location: Orlando
Categories: Legal & Business Affairs
Universal Orlando Resort believes in-person collaboration is key to our success. Many of our Team Members work in a hybrid capacity, contributing from the workplace a minimum of three days per week. There are also roles that require being on-site full time. Limited remote opportunities may be available within specific departments. You’ll learn more about this during the recruitment process.
JOB SUMMARY:
The Director, Internal Communications will lead strategic internal communications for Universal Orlando, a world-class theme park organization, and support the Destination’s operational excellence, executive visibility, employee engagement, and Team Member (TM) communications programs. This role is responsible for shaping and delivering the Destination’s narrative and business priorities to internal audiences, managing multi-channel communications strategies, and enhancing the connection between leadership and frontline team members.
MAJOR RESPONSIBILITIES:
Employee Engagement & TM Communication
- Create and implement a holistic annual communication plan and set of programs that drive awareness and alignment with company culture, values, and strategic priorities.
- Lead content development for internal campaigns, cultural events, recognition initiatives, TM storytelling, and change management efforts.
- Support HR, Operations, and functional departments in promoting programs that enhance the team member experience.
Channel Strategy & Management
- Oversee the strategy, governance, and performance of all internal communications platforms, including:
- Corporate intranet, TM app, and internal news hub
- Park-wide digital signage and display messaging
- Team member email newsletters and push notification alerts
- Live and virtual TM-facing company events
- Manage the editorial calendar, message cadence, and cross-channel consistency to ensure cohesive internal storytelling.
Operational & Executive Communications
- Develop and oversee communication strategies to support daily park operations, safety and crisis messaging, service initiatives, and cross-functional business updates.
- Serve as a strategic partner to executive leadership, providing speechwriting, briefing materials, key messages, and internal storytelling for presentations, town halls, leadership messaging, and media engagements.
- Ensure consistent alignment of messages from leadership to the broader organization to build trust and transparency.
Social Media & External TM-Facing Content
- Lead strategy and day-to-day management of the company’s team member-facing social media presence (e.g., Instagram or Facebook), ensuring tone, voice, and content support recruitment, brand pride, and engagement goals.
- Collaborate with Talent Acquisition and Marketing teams and Corporate Communications partners to align employer branding and storytelling opportunities.
- Have the ability to contribute to and draft external-facing statements and company messaging for use with external stakeholders.
Team Leadership & Budget Oversight
- Lead and mentor a high-performing team of communication professionals and content creators.
- Manage department budget, vendor relationships, and measurement strategies to track performance and ROI.
- Understands and actively participates in Environmental, Health & Safety responsibilities by following established UO policy, procedures, training and team member involvement activities.
- Performs other duties as assigned.
EDUCATION:
- Bachelor’s degree in Business required.
- Degree in Communications, Journalism or English preferred.
EXPERIENCE:
- 10+ years Communications experience required.
- 2+ years practical experience producing and/or editing content required.
- Must have previous supervisory experience.
- Or equivalent combination of education and experience.
Your talent, skills and experience will be rewarded with a competitive compensation package.
Universal Orlando Resort. Here you can.
Universal Orlando is an equal opportunity employer. Universal elements and all related indicia TM & © 2025 Universal Studios. All rights reserved. EOE
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