• Flexible location + hybrid work arrangements
• Full-time and Fixed term for 12 months
• HEW 6 $96,276 - $103,971 + 17% Superannuation

About the role:

As the Senior Officer, Digital Content you will be responsible for producing content suitable for multiple platforms and channels, as well as contributing to the effective management of faculty research social media accounts, with an aim to increase engagement through strategic and channel-specific activities. You will contribute to content production for the faculty and research sections of Deakin’s public website, as well as creating digital creative assets to be used throughout campaigns.

As a Senior Officer, Digital Content you will:

• Create and schedule engaging social media content that aligns with Deakin’s research themes and strategic priorities
• Assist in managing the day-to-day operations of the faculty research social media accounts
• Assist in development and execution of content strategies to support engagement and audience growth
• Partner with stakeholders across the Marketing Division and University to support research themes and strategic objectives, ensuring alignment with content produced for Deakin’s flagship social media channels
• Assist in producing and editing content for the faculty and research sections of Deakin’s public website
• Create and manage digital assets, ensuring high-quality standards and consistency with Deakin’s branding
• Contribute to content-related projects by handling specific tasks and ensuring that content is delivered on time and meets quality standards
• Create static digital assets (e.g., social media images, banners) using pre-designed templates and tools like Adobe Suite. No requirement for advanced design skills or animated graphics

To be successful, you’ll have:

• A Degree with subsequent relevant experience; or
• Extensive experience and specialist knowledge or broad knowledge in technical or administrative fields; or
• An equivalent combination of relevant experience and/or education/training (in areas including marketing, writing, social media, design, or communications)
• Experience in in writing, editing, and reviewing copy for marketing and communications initiatives, including creative assets for campaigns, digital and print collateral, social media posts, and websites/webpages
• Basic experience in graphic design, including creating digital assets using the Adobe Suite, mostly utilising templates and working within clear brand guidelines.
• Experience managing professional social media accounts on platforms such as LinkedIn and Meta, ensuring adherence to best practices and effective application of channel-specific creative and messaging
• Experience running paid social media campaigns using tools such as Meta Ads Manager, including setting up, optimizing, and analyzing ad performance
• Some experience in community management as part of managing professional social media accounts, including engaging with audiences and handling inquiries and feedback effectively.
• Excellent written and verbal communication skills, with a background in advertising, marketing, or communications
• Knowledge of best practices for engaging with online communities, handling inquiries, and managing user-generated content

Here's how to apply: 

Please submit your updated resume and a short cover letter outlining your skills and experience.

For a confidential discussion regarding this role, please contact Alex Lewis (Partner, Faculty Research Marketing) on alex.l@deakin.edu.au

For a copy of the position description, please see below:

 PD - Senior Officer, Digital Content.pdf

Applications for this position close on Friday, 1st of August 11.55PM.

Are You Ready?

Deakin is a Victorian university with a global impact. We are an agile, dynamic, and innovative university committed to making a positive impact through our excellence in education, research and innovation and the contributions we make to the wider community.

We understand that our reputation has been built on the dedication and expertise of our staff and we offer a dynamic and diverse working environment with opportunities to grow and develop careers. We believe that a progressive, thriving culture will ensure that people choose to come, and stay at Deakin and contribute to our ongoing success.

We value diversity and aim to build an inclusive environment that champions, embraces and respects differences. We support and encourage applications from Aboriginal and Torres Strait Islander people, and people of all abilities, cultures, sexual orientation, and genders.