Virginia Tech Magazine Digital Editor
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Job no: 531485
Work type: Administrative & Professional
Senior management: Senior Vice Pres Advancement
Department: Communications and Marketing
Location: Blacksburg, Virginia
Categories: Advancement, Communications / Public Relations / Marketing
The Virginia Tech Magazine digital editor is at the center of creating online content and storytelling that inspires, informs, and engages the university’s alumni community of more than 290,000 Hokies. The successful candidate will bring a passion for digital engagement and innovation, and be excited to collaborate with colleagues across the Advancement Division.
The digital editor will lead our alumni magazine's interactive online presence. This key creative role will bring to life a vibrant digital community that lives beyond the pages of the print magazine. The digital editor will partner with the associate director of advancement communications to keep the print and online spaces in conversation with one another.
The ideal candidate will be a creative content strategist with a flair for engaging digital storytelling, exploring innovative ways to engage with our alumni audience, and leveraging our content management system to its fullest potential.
A key member of the advancement communications team, the digital editor is responsible for creating and managing content for Virginia Tech Magazine’s website.
The digital editor will:
- Create and curate compelling, interactive content to keep our online presence dynamic and engaging.
- Conceptualize and execute creative digital projects that stand on their own and complement our print edition.
- Collaborate with advancement colleagues to create integrated, cross-platform content campaigns.
- Elicit and manage user engagement to maximize reader-driven content and user interaction; and analyze the performance of these efforts to constantly adapt strategies to expand our alumni and friends audience
- Lead the evolution of our digital presence, constantly seeking new ways to connect with our alumni community.
- Partner with the associate director of advancement communications in developing a unique and powerful online-only summer edition of the magazine that uses and expands on our full set of digital tools to break new ground each year for the magazine in the digital space.
This position is a fun, energetic, creative role that will work across advancement and the university. Reporting to the associate director of advancement communications, the ideal candidate will have the ability to problem-solve (both individually and as part of project teams), work independently with minimal guidance, and be motivated self-starter comfortable working quickly and independently.
This position is based in Blacksburg, Virginia and is a hybrid position with a regular work schedule that typically requires an employee to work three to four days on-site.
Master's degree in communications, journalism, public relations, or related field OR Bachelor’s degree with demonstrated relevant experience that equates to an advanced degree.
Demonstrated experience in digital content management, including content creation, editing, audience engagement, video and photo production, accessibility standards – as well as the ability to translate content across various platforms.
Proficiency in content management systems and basic HTML.
Ability to handle multiple projects simultaneously, prioritizing responsibilities to meet deadlines and the ability to communicate and work collaboratively in a fast-paced environment.
Strong writing, editing skills and visual content creation skills, including a working knowledge of Associated Press style and basic website design models.
An understanding of SEO and demonstrated experience with SEO fundamentals.
Experience with web analytics tools, as well as social media platforms and strategies.
Proficiency in the Adobe Creative suite and experience creating digital assets.
Knowledge of Virginia Tech and higher education.
Experience with photo/video production or related fields.
Experience with design tools, including Sketch, Adobe XD, InVision, etc.
Familiarity with special effects, 3D and compositing.
Website design/development including HTML, CSS, CMS (Drupal), and overall functionality, including user-authentication systems, troubleshooting, creating solutions, and testing websites.
Experience working directly with developers to implement designs.
The successful candidate will be required to have a criminal conviction check.
Dedicated to its motto, Ut Prosim (That I May Serve), Virginia Tech pushes the boundaries of knowledge by taking a hands-on, transdisciplinary approach to preparing scholars to be leaders and problem-solvers. A comprehensive land-grant institution that enhances the quality of life in Virginia and throughout the world, Virginia Tech is an inclusive community dedicated to knowledge, discovery, and creativity. The university offers more than 280 majors to a diverse enrollment of more than 36,000 undergraduate, graduate, and professional students in eight undergraduate colleges, a school of medicine, a veterinary medicine college, Graduate School, and Honors College. The university has a significant presence across Virginia, including the Innovation Campus in Northern Virginia; the Health Sciences and Technology Campus in Roanoke; sites in Newport News and Richmond; and numerous Extension offices and research centers. A leading global research institution, Virginia Tech conducts more than $500 million in research annually.
Virginia Tech endorses and encourages participation in professional development opportunities and university shared governance. These valuable contributions to university shared governance provide important representation and perspective, along with opportunities for unique and impactful professional development.
Virginia Tech does not discriminate against employees, students, or applicants on the basis of age, color, disability, sex (including pregnancy), gender, gender identity, gender expression, genetic information, ethnicity or national origin, political affiliation, race, religion, sexual orientation, or military status, or otherwise discriminate against employees or applicants who inquire about, discuss, or disclose their compensation or the compensation of other employees or applicants, or on any other basis protected by law.
If you are an individual with a disability and desire an accommodation, please contact (insert name) at (insert email address) during regular business hours at least 10 business days prior to the event.
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