Communications Manager
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Job no: 534526
Work type: Administrative & Professional
Senior management: College of Engineering
Department: Myers-Lawson School of Construction
Location: Blacksburg, Virginia
Categories: Communications / Public Relations / Marketing
Reporting to the Associate Director for Outreach and Industry Engagement in the Myers-Lawson School of Construction (MLSoC) and the Director of Marketing and Communications for the College of Engineering, the Communications Manager will plan, execute, and evaluate a comprehensive communications strategy for the school that aligns with the broader advancement (development, alumni relations, communications) and recruitment goals of the college and university. The Communications Manager will develop an annual communications strategy in support of the MLSoC Strategic Plan in consultation with the two supervisors and will be evaluated against the success of that plan.
The Communications Manager must have a strong background in writing and editing as well as demonstrated experience in several of the following communications functions: writing for a variety of platforms and occasions, social media content development and management, website development and maintenance, videography and photography, enrollment marketing, media relations, and graphic design. The manager should also be able to navigate multiple competing priorities in a dynamic environment. This individual is a member of the college’s communications team and the school’s management team
Specific work responsibilities may include, but are not limited to: producing newsletters, email communications, and stories that highlight MLSoC activities; supporting student and faculty recruitment activities; managing school social media accounts, websites, and other digital and print forms of communication; developing and coordinating the creation of visual assets through photography and videography; creating and distributing flyers for MLSoC seminars, meetings, programs, and events; supporting events sponsored by the school. This position may be tasked with maintaining an inventory of school-branded items for internal and external use and with other duties as the school’s needs dictate.
Working within the advancement model, this individual’s efforts must be strategically aligned to support the goals and priorities of MLSoC, the college, and the broader university. The Communications Manager must follow established brand guidelines, university policies and procedures, and accessibility standards
• Master’s degree in Communication or a related field, or a Bachelor’s degree with significant relevant experience.
• Demonstrated experience developing and implementing communication or marketing strategies across multiple channels (e.g., web, social media, print).
• Proven history of writing, editing, and producing clear, engaging content for diverse audiences.
• Demonstrated work history showing the ability to work collaboratively with internal and external partners to support organizational goals
• Demonstrated experience developing promotional and marketing materials.
• Demonstrated experience developing and implementing digital content strategy and management, including using content management systems, web platforms, and social media platforms.
• Experience in visual communications, including photography, videography, and/or graphic design.
• Prior experience in a higher education, independent school, or nonprofit setting.
• Proficiency in public speaking.
Exempt: Not eligible for overtime
The successful candidate will be required to have a criminal conviction check.
Dedicated to its motto, Ut Prosim (That I May Serve), Virginia Tech pushes the boundaries of knowledge by taking a hands-on, transdisciplinary approach to preparing scholars to be leaders and problem-solvers. A comprehensive land-grant institution that enhances the quality of life in Virginia and throughout the world, Virginia Tech is an inclusive community dedicated to knowledge, discovery, and creativity. The university offers more than 280 majors to a diverse enrollment of more than 36,000 undergraduate, graduate, and professional students in eight undergraduate colleges, a school of medicine, a veterinary medicine college, Graduate School, and Honors College. The university has a significant presence across Virginia, including Blacksburg, the greater Washington, D.C. area, the Health Sciences and Technology Campus in Roanoke, sites in Newport News and Richmond, and numerous Extension offices and research institutes. A leading global research institution, Virginia Tech conducts more than $650 million in research annually.
Virginia Tech endorses and encourages participation in professional development opportunities and university shared governance. These valuable contributions to university shared governance provide important representation and perspective, along with opportunities for unique and impactful professional development.
Virginia Tech does not discriminate against employees, students, or applicants on the basis of age, color, disability, sex (including pregnancy), gender, gender identity, gender expression, genetic information, ethnicity or national origin, political affiliation, race, religion, sexual orientation, or military status, or otherwise discriminate against employees or applicants who inquire about, discuss, or disclose their compensation or the compensation of other employees or applicants, or on any other basis protected by law.
If you are an individual with a disability and desire an accommodation, please contact Sara Phillips at sara.phillips@vt.edu during regular business hours at least 10 business days prior to the event.
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