• Full Time, 35 hours per week
• Temporary – up to 12 months
• Location: Willing to consider candidates across all NSW locations. Preference will be given to candidates based regionally, with a focus on Queanbeyan, Armidale, Dubbo and Coffs Harbour
• Clerk Grade 11/12 – Salary starting from $145,378 + super and leave loading

Diversity, equity and inclusion are central to the Department of Primary Industries and Regional Development. We are committed to fostering a workplace where everyone has the opportunity to thrive, reflecting the rich diversity of the communities we serve. We actively encourage individuals of all backgrounds – including but not limited to; gender, age, ethnicity, race, cultural heritage, disability, religion and sexual orientation to submit an application. We strive to ensure that every stage of the recruitment process and overall employee experience is accessible, welcoming and free from barriers.

About the Role

The Strategy, Media and Ministerial Services Team are looking for a Manager Regional Coordination & Western to join their team on a temporary basis. As the media manager, you will lead the planning, development, and delivery of media activity that supports regional NSW. In this leadership role, you’ll ensure the department remains at the forefront of public conversation by driving both proactive and responsive media strategies.

You will develop and implement strategic media programs that identify opportunities to promote key initiatives while managing emerging issues. You’ll create engaging content for traditional and digital media channels and build a strong media presence that aligns with broader regional goals and government priorities.

A key part of the role involves maintaining trusted relationships with Ministerial offices, media outlets, internal teams, and other NSW Government agencies. At times, the role will represent the department at whole-of-government meetings and liaise with external stakeholders.

You will also:

• Manage a forward-looking media opportunities calendar to maximise coverage and visibility
• Work closely with regional development and communications teams to align messaging
• Build and maintain strong working relationships with stakeholders to enable timely and appropriate media activity
• Develop and refine internal processes to ensure the media team operates efficiently and effectively

This is a great opportunity to lead high-impact media work that informs, inspires, and connects with communities across regional NSW.

About You

Our ideal candidate is a confident and creative communicator with a sharp news sense and proven experience leading media in a complex environment. You’ll be solutions-focused and know how to get the right message to the right audience.

We’re looking for someone who can:

• Think strategically and communicate clearly, both in writing and verbally
• Proactively spot media opportunities and act on them
• Build and maintain trusted relationships across media, government, and community sectors
• Represent the department in cross-government forums with professionalism and influence
• Balance short-term needs with long-term planning through strong organisational skills
• Lead and develop a high-performing media team
• Navigate issues and risks with sound editorial judgment and a calm, confident approach

Applying is easy!
Submit your current Resume/CV and a Cover Letter (max. 2 pages) outlining your relevant skills and experience, and why you’re our ideal candidate.

If you’d like to know more about the role, please click here to view the role description.

For a confidential discussion about this opportunity, please contact Matthew Sun on 0411 853 626 or matthew.sun@regional.nsw.gov.au

Applications close: Wednesday 2 June at 11:55pm AEST

What to expect next

Once you submit your application, you’ll receive an email confirmation. After the advertisement closes, all applications will be reviewed by the hiring manager and selection panel. If shortlisted, you may be invited to an interview—this could be in person, over the phone, or via video. You may also be asked to complete role-related tasks, such as a written assessment, skills test, or psychometric assessment. Reference checks will be conducted for candidates progressing to the final stages.

The successful applicant may also be required to undergo a police check, health assessment, and other relevant checks as part of the recruitment process.

If you require adjustments in completing your application, interviewing, completing any pre- employment testing, require information in an alternative format, or otherwise participating in the recruitment process, please let us know so we can assist. Send an email to talent.advisory@dpird.nsw.gov.au or contact the hiring manager listed above for a confidential discussion.

This is an internal EOI opportunity. To be considered for an ongoing appointment applicants must be ongoing at either an equivalent or higher grade than this advertised vacancy (Clerk Grade 11/12) OR on a current and valid talent pool at this grade or higher. Alternatively, if you do not meet the requirement for an ongoing appointment, you may only be considered for a temporary appointment of up to 12 months.