Duties and Responsibilities

• Market Awareness
  • In concert with the current priorities, identifies prospective students within the assigned region
  • Strategically engages in awareness events (e.g., college fairs, site visits, and industry focused associations, etc.) 
• Production
  • Meet or exceed enrollment goals through sustained effort
  • Meet or exceed lead goals and visits within the auto mechanics industry
  • Plan and execute travel around designated college fairs that include relevant high schools and technical programs 
• Engagement and Communication
  • Initiate frequent and meaningful communication( phone, text, social media, notes, email, etc) with students and parents at all steps of the recruitment process
  • Engage in meaningful communication with key influencers of students, including parents, and guidance personnel to assist in recruiting
• Recruitment Strategies
  • Develops a custom recruitment strategy that will effectively communicate IWU programs and deliverables
  • Carries out recruitment activities with partner organizations by working with internal influencers and decision makers
• Presentations & Events
  • Creates customized presentations and recruitment materials for influencers, decision makers, automotive dealerships, and prospective students
  • Plans and conducts onsite and virtual presentations and information meetings
  • Registers for, attends, and maintains exhibit space at fairs and conferences, as applicable
  • Serves as an IWU representative to organizations and events as requested from time to time 
• Internal Partners
  • Build strong relationships with enrollment leaders, counselors, and support staff to promote enrollment aims
  • Collaborates with academic leaders to design and execute outreach strategies 
• Data Management
  • Maintains records on recruitment and account activity through the N&G CRM
  • Tracks lead and contact data to support reporting, trend analysis, and relationship management
  • Develops and tracks weekly, monthly, and annual benchmarks supporting development goals
  • Maintains an accurate accounting of all students in the various tracking systems
• Perform other tasks as assigned

Qualifications: According to Indiana Wesleyan University employment policy all employees must possess a strong Christian commitment and adhere to the standards outlined in the IWU Community Lifestyle Statement.

Education

• Minimum of a bachelor’s degree required
• Master’s preferred

Experience

• Minimum of two (2) years of experience in sales, marketing, college recruitment, and/or public relations
• Experience in admissions, sales, or management is strongly preferred
• Minimum of two (2) years of experience in automotive technologies. Hands-on experience in automobile mechanics is a plus

Required Skills

• Relates well to working high school students
• Self-initiating, self-managed, intrinsically motivated, innovative, creative, and persevering
• Excellent organization ability, superior interpersonal skills, detail oriented, and the ability to multi-task
• Enjoys working with diverse audiences, and values multicultural awareness
• Ability to articulate his/her Christian faith
• Excellent driving record
• Working experience in Office 365 and Salesforce
• Superior communication skills (spoken, written, group, and individual.)

IWU Kingdom Diversity Statement

IWU, in covenant with God's reconciling work and in accordance with the biblical principles of our historic Wesleyan tradition, commits to build a community that reflects Kingdom diversity.  We will foster an intentional environment for living, teaching and learning, which exhibits honor, respect, and dignity.  Acknowledging visible or invisible differences, our community authentically values each member's earthly and eternal worth.  We refute ignorance and isolation and embrace deliberate and courageous engagement that exhibits Christ's commandment to love all humankind.

LIMITATIONS AND DISCLAIMER

As a religious educational institution operating under the auspices of The Wesleyan Church, Indiana Wesleyan University is permitted and reserves the right to prefer employees on the basis of religion (42 U.S.C., Sections 2000e-1 and 2000e-2).

The above job description is meant to describe the general nature and level of work being performed; it is not intended to be construed as an exhaustive list of all responsibilities, duties and skills required for the position. Employees will be required to follow other job-related instructions and to perform other job-related duties requested by their supervisor in compliance with Federal and State Laws.