Title: Communications & Digital Media Manager

State Role Title: PR & Mktg Mgr II

Hiring Range: $79,920 - 97,200

Pay Band: 5

Agency: Dept of Prof & Occup Reg

Location: DPOR Main Office

Agency Website: www.dpor.virginia.gov

Recruitment Type: General Public - G

Job Duties

The Communications & Digital Media Manager manages and develops DPOR's communications assets to support agency operations and meet the strategic goals of the Director's Office. Provides communications subject matter expertise, leadership, and coordination in the development and execution of all DPOR communications. Advises members of the Director’s office on sensitive internal and external issues. Maintains and fosters positive working relationships with DPOR Boards, the Governor’s communications office, the Secretary of Labor's office, and other DPOR stakeholders. Provides leadership and strategic advice on the agency’s public image, crisis communications, media relations, issues management and monitoring, and stakeholder relations. Oversees the agency’s communications strategy and helps set policies and promote priority initiatives. Continuously works to align communication strategy with agency vision, mission, and goals. May represent DPOR and the Director’s Office at state and nationwide meetings.

Working for the State affords you many benefits, and here are just a few:
• Affordable and comprehensive health benefits,
• 13 paid state holidays.
• Time off to volunteer as well as vacation, sick, and personal leave.
• Participation in the VRS retirement system.


As part of the Department of Professional and Occupational Regulation (DPOR), you will play a critical role in the economic vitality of Virginia by helping qualified people start businesses and work in their chosen fields. DPOR is an executive branch agency under the Secretary of Labor for the Commonwealth of Virginia. Our regulatory boards are comprised of practitioners and citizens appointed by the Governor and are responsible for regulating certain professions and occupations, ranging from architects and contractors to cosmetologists and professional wrestlers. We protect the public by verifying minimum competency, investigating complaints, and upholding professional compliance with state laws and regulations.

TELEWORK OPTIONS: Please note that this position may be eligible for limited telework and is not a full-time telework position. Upon hire into this position, the agency requires the incumbent to be in the position for 90 days before a specific telework schedule may be submitted for consideration.

Minimum Qualifications

• Extensive knowledge of PR and marketing methods, trends, and techniques.
• Ability to represent DPOR before the media and in meetings with board members, government officials, and the general public.
• Ability to promote the organization, make critical decisions, ensure organizational alignment, build relationships, and monitor the agency's economic, political, and demographic context.
• Ability to perform under deadlines and manage controversial and sensitive assignments.
• Ability to compose speeches, reports, presentations, and press releases.

Additional Considerations

• Experience in performing advanced-level responsibilities that include: coordinating, planning, developing, implementing, promoting, and evaluating programs that relate to public or media relations and marketing of Virginia’s positive business climate highly preferred.
• Knowledge of regional and national politics as they pertain to the business of DPOR and its mission and initiatives preferred.

Special Instructions

You will be provided a confirmation of receipt when your application and/or résumé is submitted successfully. Please refer to “Your Application” in your account to check the status of your application for this position.

You will be provided a confirmation of receipt when your application and/or résumé is submitted successfully. Please refer to “Your Application” in your account to check the status of your application for this position.

VETERAN STATUS: When applying for this employment opportunity, if you indicate you are a veteran, please provide a copy of your DD214 to personnel@dpor.virginia.gov, or via fax to (833) 654-4240, prior to the job posting closing.

LAY OFF POLICY: If you have been affected by DHRM Policy 1.3 Layoff, and possess a valid Interagency Placement Screening Form (Yellow Card) or a Preferential Hiring Form (Blue Card), you must submit a copy of the card by attaching it to your submitted application, or you may send it to personnel@dpor.virginia.gov, or via fax to (833) 654-4240, prior to the job posting closing.

ALTERNATIVE HIRING PROCESS: In support of the Commonwealth’s commitment to inclusion, we are encouraging individuals with disabilities to apply through the Commonwealth Alternative Hiring Process. To be considered for this opportunity, applicants will need to provide their Certificate of Disability (COD) provided by a Vocational Rehabilitation Counselor within the Department for Aging & Rehabilitative Services (DARS), or the Department for the Blind & Vision Impaired (DBVI). Veterans are encouraged to answer Veteran status questions and submit their disability documentation, if applicable, to DARS/DBVI to get their Certificate of Disability. If you need to get a Certificate of Disability, use this link: https://www.vadars.org/drs/cpid/PWContact.aspx, or call DARS at 800- 552-5019, or DBVI at 800-622-2155. Please provide a copy of your Certificate of Disability (COD) to personnel@dpor.virginia.gov, or via fax to (833) 654-4240, prior to the job posting closing.

ELECTRONIC APPLICATIONS OR RESUMES ONLY: DPOR does not accept mailed, emailed, faxed, or hand delivered applications or resumes.

BACKGROUND INVESTIGATIONS: Final candidates are subject to a background investigation. The investigation may include local agency checks, criminal record check, driving record, employment verification, verification of education, and other checks requested by the hiring authority related to the position. Please be advised if the information gathered does not coincide with the information listed on your application, your application will no longer be considered for the position.

LICENSES: Applicants must disclose any current professional or occupational registration, certification, and license(s) held by DPOR. Applicants with an active license issued by the Department of Professional and Occupational Regulation (DPOR) may be required to place their license in an inactive status while employed with the agency. Additional information may be provided by the Human Resources Office.

Veterans, AmeriCorps, Peace Corps, and other national service alumni and people with disabilities are encouraged to apply.

Contact Information

Name: Human Resources

Phone: 804-367-8500

Email: HR@dpor.virginia.gov

In support of the Commonwealth’s commitment to inclusion, we are encouraging individuals with disabilities to apply through the Commonwealth Alternative Hiring Process. To be considered for this opportunity, applicants will need to provide their AHP Letter (formerly COD) provided by the Department for Aging & Rehabilitative Services (DARS), or the Department for the Blind & Vision Impaired (DBVI). Service-Connected Veterans are encouraged to answer Veteran status questions and submit their disability documentation, if applicable, to DARS/DBVI to get their AHP Letter. Requesting an AHP Letter can be found at AHP Letter or by calling DARS at 800-552-5019.

Note: Applicants who received a Certificate of Disability from DARS or DBVI dated between April 1, 2022- February 29, 2024, can still use that COD as applicable documentation for the Alternative Hiring Process.