Campus

OSU-Stillwater

Contact Name & Email

Shawna Shawna Goodwin, shawna.goodwin@okstate.edu

Work Schedule

M-F 8am-5pm, with an hour lunch break. With some evenings and weekends when needed.

Appointment Length

Regular Continuous/Until Further Notice

Hiring Range

$75,000 - $100,000

Salary

Priority Application Date

While applications will be accepted until a successful candidate has been hired, interested parties are encouraged to submit their materials by 2026-02-06 to ensure full consideration.

Special Instructions to Applicants

Please submit your resume, three references, and cover letter when applying for this position.

About this Position

The Associate Director of Marketing and Communications serves as a strategic leader within the Division of Student Affairs, providing vision, direction, and coordination for integrated marketing and communications efforts across the division. Reporting to the Vice President for Student Affairs, this position leads a centralized shared-services model for marketing and communications that serves the diverse needs of Student Affairs departments while maintaining alignment with Oklahoma State University's institutional brand standards and strategic priorities.

This position provides marketing and communications leadership for the Division of Student Affairs and all divisional departments, including: Campus Life, Career Services, University Counseling Services, Hargis Leadership Institute, University Health Services, Housing and Residential Life, OSU Student Union, and the Department of Wellness. The Associate Director develops strategic approaches that help progress each department's unique mission while creating cohesive division-wide messaging and brand presence.

The Associate Director serves as the strategic bridge between Student Affairs priorities and university-wide brand standards, working closely with OSU Brand Management leadership. The position oversees both marketing strategy and comprehensive communications functions—including internal communications, external messaging, crisis communications, marketing and stakeholder engagement—ensuring cohesive storytelling that elevates the impact of Student Affairs programs, services and student success.

The Associate Director of Marketing and Communications serves as a strategic leader within the Division of Student Affairs, providing vision, direction, and coordination for integrated marketing and communications efforts across the division. Reporting to the Vice President for Student Affairs, this position leads a centralized shared-services model for marketing and communications that serves the diverse needs of Student Affairs departments while maintaining alignment with Oklahoma State University's institutional brand standards and strategic priorities.

This position provides marketing and communications leadership for the Division of Student Affairs and all divisional departments, including: Campus Life, Career Services, University Counseling Services, Dining Services, Hargis Leadership Institute, University Health Services, Housing and Residential Life, OSU Student Union, and the Department of Wellness. The Associate Director develops strategic approaches that help progress each department's unique mission while creating cohesive division-wide messaging and brand presence.

The Associate Director serves as the strategic bridge between Student Affairs priorities and university-wide brand standards, working closely with OSU Brand Management leadership. The position oversees both marketing strategy and comprehensive communications functions—including internal communications, external messaging, crisis communications, marketing and stakeholder engagement—ensuring cohesive storytelling that elevates the impact of Student Affairs programs, services and student success.

Required Qualifications

• Bachelor's

  Bachelor's degree in Marketing, Communications, Public Relations, Journalism, Mass Communications, or closely related field

  (degree must be conferred on or before agreed upon start date)

• Minimum of five (5) years of progressively responsible experience in marketing, communications, public relations, or related areas, including supervisory experience

• Skills, Proficiencies, and/or Knowledge:

  Strategic thinking with the ability to connect day-to-day activities to long-term divisional and institutional goals

  Collaborative leadership style that builds trust, fosters innovation and achieves results through partnership and influence

  Adaptability and resilience in dynamic environments while maintaining team morale and service quality

  Creative problem-solving abilities with a solutions-oriented approach to addressing complex challenges

  Strong relationship-building skills with the ability to work effectively across all organizational levels and with diverse stakeholder groups

  Commitment to student success, understanding of student development theory, and passion for the Student Affairs mission

  High emotional intelligence with excellent judgment, discretion and ability to navigate sensitive situations

Preferred Qualifications

• Master's

  Master's degree in Marketing, Communications, Public Relations, Journalism, Mass Communications, or related field

• Seven (7) or more years of experience in marketing and communications leadership roles