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Position Introduction:
Are you a creative storyteller with a passion for art, culture, and community engagement? Join our team at the Fred Jones Jr. Museum of Art as the Head of Marketing and Communications to help shape the public voice of our museum. In this dynamic role, you'll develop innovative marketing campaigns, drive audience growth, elevate brand awareness, and inspire visitors to connect with extraordinary experiences. Working collaboratively across departments, you'll bring exhibitions, programs, and events to life through compelling content, strategic communications, and data-driven marketing initiatives. If you're energized by creativity, thrive in a fast-paced environment, and believe in the power of art to enrich lives, we invite you to help us expand our reach and deepen our impact.
The FJJMA is an integral part of the Norman campus of the University of Oklahoma. Founded almost a hundred years ago, its collections are global in ambition with particular strengths in French Impressionism, American Modernism, art of the American Southwest and Native American art. The Museum is renowned for the outstanding quality of its collections and is among the very best art museums in an American public university, serving both its campus population and its external communities. The purpose of the FJJMA is to transform lives through experiences with art. As the Museum completes its new Strategic Plan 2024-2029, in line with the university-wide Strategy the team is reimagining the organization as a university art museum for all. Crucial elements of the Museum’s Plan include a commitment to developing an excellent working culture grounded in organizational health, a warm and engaging welcome to our visitors, both on- and off-campus, in part by the creation of an exciting Program, repositioning the Museum locally and on the wider stage, and building a strong and sustainable financial framework.
This marketing and communication role will be critical to our success. We aspire to increasing our visibility, our relevance, and our connections. The postholder will develop a branding and marketing strategy and a coherent approach to the Museum’s communications with its stakeholders in alignment with the Strategic Plan. The postholder will be an active and engaged member of the Museum’s leadership team, which is responsible for delivering the Strategic and Operational Plans of the Museum. They will report to the Director, working to develop a visual rebrand of the Museum and a creative marketing plan that will connect us better to those we serve.
We work together as a small and expert community of staff. With our Director, Thomas Smith, we have re-evaluated our mission, purpose, and direction, and have formed a leadership team that has worked together to develop our Strategic Plan 2024-2029. Our values and principles of organizational culture include respect, accountability, clarity, courage, and perseverance.
Duties & Responsibilities
Serving as a member of the FJJMA Leadership Team, manages the marketing strategies, marketing communications, public relations activities, and any activities associated with the development and promotion of marketing and public relations, published materials, campaigns, and projects.
- Responsible for planning and managing a contemporary, comprehensive, and proactive marketing and communications strategy.
- Leads others in brainstorming, strategy, content creation, community management, reporting, and analysis.
- Oversees all communications, including but not limited to print, spoken, electronic, and social media, by creating compelling and dynamic content.
- Manages the creation of visual assets to ensure the museum’s strategic priorities are communicated well.
- Directs advertising campaigns to include negotiating ad buys and other marketing pieces.
- Assists in the formulation, interpretation, and evaluation of policies and procedures.
- Supervises staff, to include but not limited to hiring, training, evaluating performance, and discipline.
- Performs various duties as needed to successfully fulfill the function of the position.
Skills:
- Well-versed in copywriting, graphic design, new media, and brand management
- Digitally fluent and comfortable learning new digital technologies
- Demonstrated knowledge of historically proven media/communications tactics
- Strong initiative to solve problems
- Ability to work well with interdepartmental teams and initiatives
- Detail-oriented for accuracy of data and information
- Highly organized and ability to handle multiple projects and meet deadlines
- Ability to supervise staff and communicate directions and expectations effectively
- Excellent written and verbal communication skills
- Ability to work independently and as part of a team
- Excellent interpersonal skills, including working with a diverse group of faculty, staff, and students
- Proficient in Microsoft Office (Word, Outlook, Teams, PowerPoint)
Supervision:
The role acts as a member of the FJJMA Leadership Team, and reports to the museum director. Management duties will include the Manager of External Affairs, occasional workers, interns, and possibly volunteers.
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