General Summary of Position:
The University of Massachusetts Lowell seeks a creative, experienced and innovative marketing and communications leader to serve as its next Vice Chancellor for University Relations.
Reporting directly to the Chancellor and serving as a member of the university’s Executive Cabinet, the Vice Chancellor for University Relations is responsible for developing and implementing comprehensive marketing and communications strategies designed to tell the university’s stories and articulate a narrative that elevates its reputation and enhances its brand.
UMass Lowell’s next Vice Chancellor for University Relations will develop strategies to recruit students to an ascendant public research university. The Vice Chancellor will manage a team of professionals overseeing university marketing and communications efforts, including the website (www.uml.edu), brand management and graphic standards, university-sponsored social media channels, internal communications, crisis communications and media relations.
Clustered along the Merrimack River in the heart of Lowell, the birthplace of the American Industrial Revolution, UMass Lowell anchors a remarkably diverse city with a thriving arts scene.
Ranked No. 88 among national public universities by U.S. News & World Report, the University of Massachusetts Lowell has nearly 18,000 students and about 1,000 faculty in five colleges that offer 135 undergraduate, 50 master’s, 28 doctoral degree programs, and 31 certificates in business, education, engineering, fine arts, health, humanities, sciences, and social sciences. Programs are accredited at the highest levels and incorporate vigorous hands-on learning and personalized attention.
With deep and mutually reinforcing ties to the technological and cultural nexus of Greater Boston, during the last 10 years UMass Lowell has enjoyed dramatic growth in research funding, private giving, and student applications. As total enrollment has increased—16 percent in the past decade—so have the academic qualifications of UMass Lowell students, with a combined SAT of 1236 and 3.66 average GPA for incoming freshmen and more than 2,000 students in the Honors College.
Some 40 percent of the undergraduate student body and 30 percent of graduate students identify as racially and ethnically diverse. About 40 percent are the first in their family to attend college. UMass Lowell has total annual research expenditures approaching $95 million, in large part due to innovative partnerships with industry. The university’s growing popularity and its distinctive focus on learning through experience continue to make it a university on the rise.
The university also offers highly successful, nationally recognized online education programs, a leading entrepreneurial competition program called DifferenceMaker, and is the top-rated campus in Massachusetts for sustainability, according to the Association for the Advancement of Sustainability in Higher Education. UMass Lowell is home to more than 250 student organizations and 14 NCAA Division I athletic teams.
UMass Lowell currently reaps the benefits of hundreds of millions of dollars of investments in its facilities during the last decade and has strategically recruited outstanding full-time faculty across all disciplines. At the same time, the university’s commitment to financial aid and accessibility has increased. Independent sources such as Georgetown University’s College Scorecard and Payscale.com have recognized UMass Lowell for providing among the best returns on investment in New England.
The university capitalizes on its location — less than 30 miles from downtown Boston —and its surging national reputation by connecting students with internships, co-ops, service learning, and other experiential learning opportunities, along with a major emphasis on international experiences.
The full position profile may be found by clicking on this LINK
Minimum Qualifications (Required):
The successful candidate will have a B.A. and minimum of 10 years of progressively responsible experience in managing marketing, communications and external relations functions and activities in higher education or in other, similarly complex organizations. Extensive experience in strategic communications/public relations/marketing disciplines in or with complex organizations and a proven track record developing actionable communication plans is required. The new Vice Chancellor will be a collaborative leader with a familiarity with the digital implementation of communication strategies and evolving technologies and tools.
Master’s degree and experience with higher education are preferred.
Special Instructions to Applicants:
The University of Massachusetts Lowell is being assisted in this search by Academic Search, Inc. Dr. Katherine Haley, Senior Consultant, is directing the search.
The university is now accepting applications on a rolling basis until the position is filled. All application materials must be submitted electronically to Academic Search through the following link: UMassLowellVCUR@academicsearch.org. Application materials will consist of a curriculum vitae, a cover letter addressing the qualifications listed in the leadership profile, and a list of five references with contacts and brief information on how you have worked with them, none of whom will be contacted without the explicit permission of the candidate. Nominations are welcomed.
Nominators or prospective candidates may contact Dr. Katherine Haley, Senior Consultant, at firstname.lastname@example.org or Dr. Javier Serrano, Associate Consultant, at email@example.com. To schedule a time to speak with Dr. Haley, please use this link: Book a call with Dr. Haley