Salary and Benefits
PLEASE NOTE: The starting salary placement depends on qualifications and experience and is anticipated to be in the range of $95,000.00 per year to $110,000.00 per year.
This position is a Management Personnel Plan (MPP) position in the CSU, and serves at the pleasure of the President.
The CSU enjoys a generous benefits program with employer paid life insurance ($100,000), as well as health, dental, and vision insurance with the monthly premium largely paid by the CSU. Additionally, we offer a broad range of other benefits which includes dependent and health care reimbursement accounts, tuition fee waiver, 401k, 457 and 403(b) plans. The CSU belongs to the CalPERS retirement plan in which medical and dental insurance continues in qualified retirement. The CSU has 14 paid holidays, one personal holiday and the position earns 24 days of vacation and 12 days of sick leave per year. For more information on the benefits program, please visit our benefits website. The CSU Total Compensation Calculator demonstrates the significance of our benefits package.
This position may be eligible to participate in the Cal State East Bay hybrid telecommute program subject to management approval.
Classification
Administrator II
About Cal State East Bay
Cal State East Bay's beautiful main campus is located in the Hayward hills with panoramic views of the San Francisco Bay shoreline. Situated above the city of Hayward, the campus offers an ideal setting for teaching and learning and yet easy access to the many cities along the bay. The University has a satellite campus in Concord, a professional development center in Oakland and a significant presence online. Founded in 1957, Cal State East Bay is one of 23 universities of the California State University system (CSU). Cal State East Bay is recognized as a regionally engaged and globally oriented university with a strong commitment to academic innovation, student success, engaged and service learning, diversity, and sustainability.
About the Position
Reporting to the Vice President of University Advancement, the Director of Annual Giving & Alumni Engagement develops and implements programs and services that engage, improve communication and create a basis for a culture of philanthropy. This role is charged with increasing annual giving and strengthening alumni ties to the University. By improving existing programs, the Director will grow the annual fund, apply best practices and further engage the alumni community, faculty, staff, students and University leadership in advancing the mission of the University. The Director is further charged with growing, soliciting, and stewarding segments of the broader donor pool. This position is for an energetic, creative professional eager to bring the fundraising program to a higher level. The Director also works closely with the Advancement communications staff, providing the Director of Advancement with support in the creation and implementation of alumni communications, including digital and social media. The Director will serve as staff liaison for the Cal State East Bay Alumni Association and the Board.
Responsibilities
- Lead and innovate a comprehensive annual giving and alumni engagement program.
- Work with VPUA and Assistant Director of Annual Giving and Alumni Engagement staff to determine annual giving and implement strategies to ensure goal attainment; analyze results and progress towards goals.
- Work with the Assistant Director of Annual Giving and the Alumni Relations Coordinator to determine goals as they pertain to collaboration and developing relationships with alumni constituencies and the University; analyze results and progress towards goals.
- Lead the development and implementation of annual fund outreach through direct mail solicitations, electronic solicitations, giving day, faculty/staff giving and other channels.
- Lead the growth of the Leadership Annual Giving program.
- Develop thematic messaging to engage various segments of alumni and deliver this messaging via website, e-mail, social media, and print communications as per approved strategy.
- Collaborate with the Major Gifts Team to assure that all assigned prospects are personally solicited for the Annual Fund each year.
- Oversee the planning and implementation of strategic events that engage alumni and friends in support of University goals.
- Provide support and management to the Alumni Association Board and its committees.
- In partnership with the Office of Communications and Marketing, develop and manage alumni and donor communications including direct mail, E-newsletter, social media, web presence and alumni magazine.
- Supervise and lead Annual Giving and Alumni Engagement staff.
- Manage, inspire, coach and motivate a team who will contribute to the growth of the annual giving program and alumni engagement and outreach.
- In collaboration with the University Advancement leadership team, develop and execute a multi-year strategic plan for alumni giving, outreach and engagement.
Other Duties as Assigned.
Minimum Qualifications
- A Bachelor's Degree in a related field.
- Minimum of three to four years (3-4) of experience in annual giving, preferably in higher education.
- One to two (1-2) of project management experience.
- Experience in writing, organizing, and executing annual giving and alumni relations annual and long range strategic plans and budgets.
- Prefer experience working with board members, volunteers, students, and other external constituencies.
Required Qualifications
- Experience managing a team.
- Requires strong verbal and written communications skills, including but not limited to the ability to comprehend, transmit, edit and create well written instructions and business correspondence.
- Excellent interpersonal, conversational and telephone skills.
- Excellent organizational, events, and project management skills.
- Proficiency with database software and email marketing platforms.
- Proficiency with video conferencing and webinar technology.
- Ability to manage multiple tasks.
- Ability to work independently and take initiative.
- Ability to interact with a range of constituents, colleagues and personalities on topics that require combinations of persuasion, persistence, and empathy.
- Proven track record of collaborative leadership and evidence of success in building and managing teams.
- Ability to interact effectively with senior leadership, staff, faculty, and alumni of all ages and demographics.
- Ability to develop relationships, build partnerships and collaborate.
- Interact with diplomacy and tact in public and with staff, vendors and volunteers.
- Establish and maintain effective working relationships at all levels within the internal community and the external community.
- Analyze complex problems and devise solutions.
- Complete projects accurately and on time, sometimes under tight deadlines.
- Strategize and conceptualize with the Vice President of University Advancement on new ideas and be able to translate these ideas into specific action.
- Ensure collaboration and synchronicity of different divisions to be sure University's message is delivered in a manner consistent with University policies and procedures.
Preferred Skills and Knowledge
- Prefer experience working with board members, volunteers, students, and other external constituencies.
Special Working Conditions
- May have to work on evenings and weekends.
- Events will include outdoor activities.
- Automobile travel will be necessary - must possess a valid California driver's license and comply with the Defensive Drivers Training program requirements if a vehicle is used to travel on official business.
Condition(s) of Employment
Satisfactory completion of a background check (including LiveScan, as appropriate), that may include, but is not limited to: criminal records check, verification of academic credentials, licenses, certificates, credit history, professional references and/or verification of work history is required for employment. Cal State East Bay will issue a conditional offer of employment to the selected candidate, which may be rescinded if the background check reveals disqualifying information, and/or it is discovered that the candidate knowingly withheld or falsified information. Unsatisfactory results may also affect the continued employment of current Cal State East Bay employees who were conditionally offered the position.
All background checks are conducted through the university's third party vendor, Accurate. LiveScan is conducted through the University Police Department.
EEO Statement
As an Equal Opportunity Employer, Cal State East Bay does not discriminate on the basis of any protected categories: age, ancestry, citizenship, color, disability, gender, immigration status, marital status, national origin, race, religion, sexual orientation, or veteran's status. The University is committed to the principles of diversity in employment and to creating a stimulating learning environment for its diverse student body.
Other Information
All California State University campuses, including Cal State East Bay, are smoke and tobacco-free. For more information, please visit our website here.
In compliance with state and federal crime awareness and campus security legislation, including The Jeanne Clery Disclosure of Campus Security Policy and Crime Statistics Act, the Cal State East Bay Annual Campus Security Report is available here.
At Cal State East Bay, the following nine competencies have been identified as valued leadership qualities: Communication, Cooperation, Delegation, Empathy, Feedback, Innovation, Leadership Presence, Passion and Strategic Ability. While we may not expect our managers to exhibit all of these competencies, we do expect them to aspire to develop them. As part of the annual evaluation review process, the Director, Annual Giving & Alumni Engagement will be evaluated on each.
Sponsorship
Cal State East Bay is not a sponsoring agency for Staff or Management positions and we are not an E-Verify employer.
Mandated Reporter
The person holding this position is considered a "mandated reporter" under the Child Abuse and Neglect Reporting Act and is required to comply with the requirements set forth in CSU Executive Order 1083 Revised July 21, 2017, as a condition of employment.
