Social Media Coordinator
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Job no: 532016
Work type: Hourly Wage/Part-Time
Senior management: Vice President for Research
Department: Research/Interdisc. Prog. - Admin
Location: Blacksburg, Virginia, Hybrid
Categories: Communications / Public Relations / Marketing
Reporting to the Assistant Director of Marketing and Communications in the Office of Research and Innovation, the creative, detail-oriented Social Media Coordinator will work to implement a social media strategy for the office’s social platforms and collaborate across research institutes, colleges, and central communications and marketing to elevate Virginia Tech’s research brand. The ideal team player will be responsible for developing audience-centric research-based content, social listening and engagement, and analyzing metrics using social platform analytics to make improvements towards meeting social media strategies and goals.
An integral member of the Research and Innovation’s Communications and Marketing team who understands social media trends, this position requires both independent thinking and team collaboration to coordinate projects from concept to completion with amplification across the university’s channels while adhering to university social media standards and policies.
-Demonstrated experience developing and coordinating content for a variety of social media platforms that includes X (Twitter), LinkedIn, Google, Microsoft, and social media monitoring tools
-Writing and editing skills that follow AP and university style, with an understanding of the special requirements of writing for the web, such as the use of keywords/SEO, hyperlinks, navigation and the importance of brevity
-Ability to maintain a level of confidentiality with sensitive situations and information
-Fluency with using smartphone to capture photos and short videos (if candidate has hybrid work schedule)
-Relevant coursework and/or equivalent experience in communications, marketing, public relations, journalism, or a related field
Commensurate with experience
Position will average 10-15 hours per week.
Hybrid work arrangement to be confirmed upon hire.
Unable to sponsor work visas.
The successful candidate will be required to have a criminal conviction check.
About Virginia Tech
Dedicated to its motto, Ut Prosim (That I May Serve), Virginia Tech pushes the boundaries of knowledge by taking a hands-on, transdisciplinary approach to preparing scholars to be leaders and problem-solvers. A comprehensive land-grant institution that enhances the quality of life in Virginia and throughout the world, Virginia Tech is an inclusive community dedicated to knowledge, discovery, and creativity. The university offers more than 280 majors to a diverse enrollment of more than 36,000 undergraduate, graduate, and professional students in eight undergraduate colleges, a school of medicine, a veterinary medicine college, Graduate School, and Honors College. The university has a significant presence across Virginia, including the Innovation Campus in Northern Virginia; the Health Sciences and Technology Campus in Roanoke; sites in Newport News and Richmond; and numerous Extension offices and research centers. A leading global research institution, Virginia Tech conducts more than $500 million in research annually.
Virginia Tech endorses and encourages participation in professional development opportunities and university shared governance. These valuable contributions to university shared governance provide important representation and perspective, along with opportunities for unique and impactful professional development.
Virginia Tech does not discriminate against employees, students, or applicants on the basis of age, color, disability, sex (including pregnancy), gender, gender identity, gender expression, genetic information, ethnicity or national origin, political affiliation, race, religion, sexual orientation, or military status, or otherwise discriminate against employees or applicants who inquire about, discuss, or disclose their compensation or the compensation of other employees or applicants, or on any other basis protected by law.
If you are an individual with a disability and desire an accommodation, please contact Kaitlin Winfree at kaitnw@vt.edu during regular business hours at least 10 business days prior to the event.
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